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Hair
Unveil the secret to vibrant, healthy hair with Hair collection, where the excellence and innovation of renowned Brazilian brands converge. Brazil is globally recognized for its effective hair solutions, which utilize a rich tapestry of natural ingredients and advanced technologies to meet all hair needs and types.
Explore a comprehensive range of products designed to transform your strands, from daily maintenance to intensive treatments.
Find shampoos and conditioners formulated to gently cleanse and hydratation.
Combat frizz and intensify shine with hair masks, creams, and oils that offer deep nourishment and superior protection against environmental aggressors.
For those seeking hair styling products for ultimate hair look, ensuring your hair is not only beautiful but truly healthy and modeled from root to tip.
We also considered professional hairdressing care, bringing products that meet the demands of the most renowned salons.
Embrace diversity with solutions for all hair types: from straight, curly to coily, from damaged to colored.
Take the opportunity to discover a new head of hair with the power of authentic Brazilian hair care. Explore the full collection below and find your perfect regimen.
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Gold Spell Alisei by Fioterapia - Straightening Professional Hair Treatment, Progressive & Smoothing Techonology- 8.45 fl oz (250 ml)
Gold SpellNo reviewsOriginal price 449.00 NISOriginal price 449.00 NIS - Original price 449.00 NISOriginal price 449.00 NISCurrent price 374.00 NIS374.00 NIS - 374.00 NISCurrent price 374.00 NISPrepare to be utterly captivated by Alisei Progressive Smoothing Hair Treatment by Gold Spell, the revolutionary Fioterapia technology that tran...
View full detailsOriginal price 449.00 NISOriginal price 449.00 NIS - Original price 449.00 NISOriginal price 449.00 NISCurrent price 374.00 NIS374.00 NIS - 374.00 NISCurrent price 374.00 NISSave 17% Save % -
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Braé Essential Leave-In Fluid, Repair & Thermal Protection for All Hair Types, 8.8 fl oz (260 ml)
BraéNo reviewsOriginal price 177.00 NISOriginal price 177.00 NIS - Original price 177.00 NISOriginal price 177.00 NISCurrent price 130.00 NIS130.00 NIS - 130.00 NISCurrent price 130.00 NISMulti-purpose leave-in Lightweight mist Heat styling support 260 mL / 8.79 fl oz Braé Essential Hair Repair Spray Make everyday styling feel...
View full detailsOriginal price 177.00 NISOriginal price 177.00 NIS - Original price 177.00 NISOriginal price 177.00 NISCurrent price 130.00 NIS130.00 NIS - 130.00 NISCurrent price 130.00 NISSave 27% Save % -
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Gold Spell Co. Liso Ético - Chemical-Free Gradual Smoothing Hair Treatment Mask 8.45 oz (250ml)
Gold SpellNo reviewsOriginal price 630.00 NISOriginal price 630.00 NIS - Original price 630.00 NISOriginal price 630.00 NISCurrent price 458.00 NIS458.00 NIS - 458.00 NISCurrent price 458.00 NISDiscover the secret to beautifully aligned, frizz-free hair with Gold Spell Co. Liso Ético, an innovative chemical-free cosmetic treatment mas...
View full detailsOriginal price 630.00 NISOriginal price 630.00 NIS - Original price 630.00 NISOriginal price 630.00 NISCurrent price 458.00 NIS458.00 NIS - 458.00 NISCurrent price 458.00 NISSave 27% Save % -
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Braé Hair Schedule Deep Repair Ampoule Kit - 3-Week Treatment for Complete Hair Transformation, 3x 0.44 fl oz (3x13ml)
Braé1 reviewOriginal price 189.00 NISOriginal price 189.00 NIS - Original price 189.00 NISOriginal price 189.00 NISCurrent price 156.00 NIS156.00 NIS - 156.00 NISCurrent price 156.00 NISUnlock the transformative power of a complete hair care journey with the Braé Hair Schedule Deep Repair Ampoule Kit. This intensive 3-week treatmen...
View full detailsOriginal price 189.00 NISOriginal price 189.00 NIS - Original price 189.00 NISOriginal price 189.00 NISCurrent price 156.00 NIS156.00 NIS - 156.00 NISCurrent price 156.00 NISSave 17% Save % -
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Versatium Formaldehyde-Free Smoothing Complete Kit (Prep Shampoo + Organic Progressive + Hair Mask) 88.78 oz (2 x 1 L + 10.58 oz / 300 g)
VersatiumNo reviewsOriginal price 923.00 NISOriginal price 923.00 NIS - Original price 923.00 NISOriginal price 923.00 NISCurrent price 818.00 NIS818.00 NIS - 818.00 NISCurrent price 818.00 NISCreated for salons, international resellers, and elevated homecare routines, this Versatium complete kit brings together three essentials to suppo...
View full detailsOriginal price 923.00 NISOriginal price 923.00 NIS - Original price 923.00 NISOriginal price 923.00 NISCurrent price 818.00 NIS818.00 NIS - 818.00 NISCurrent price 818.00 NISSave 11% Save % -
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Braé Essential Shampoo + Conditioner Kit – Prolonged Hydration, Repair & Daily Protection – 2 × 8.45 fl oz (250 mL)
BraéNo reviewsOriginal price 307.00 NISOriginal price 307.00 NIS - Original price 307.00 NISOriginal price 307.00 NISCurrent price 260.00 NIS260.00 NIS - 260.00 NISCurrent price 260.00 NISFor hair that looks dull, feels stressed, or needs a more polished everyday finish, the BRAÉ Essential Kit offers a refined routine focused on pro...
View full detailsOriginal price 307.00 NISOriginal price 307.00 NIS - Original price 307.00 NISOriginal price 307.00 NISCurrent price 260.00 NIS260.00 NIS - 260.00 NISCurrent price 260.00 NISSave 15% Save % -
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Gold Spell Sleep Effect Hydrating Mask, 8.45 fl oz / 250 ml
Gold SpellNo reviewsOriginal price 223.00 NISOriginal price 223.00 NIS - Original price 223.00 NISOriginal price 223.00 NISCurrent price 185.00 NIS185.00 NIS - 185.00 NISCurrent price 185.00 NISDescription: Introducing the Sleep Effect Mask from Gold Spell Cosmetics, an advanced post-chemical treatment designed to provide ultimate hydratio...
View full detailsOriginal price 223.00 NISOriginal price 223.00 NIS - Original price 223.00 NISOriginal price 223.00 NISCurrent price 185.00 NIS185.00 NIS - 185.00 NISCurrent price 185.00 NISSave 17% Save % -
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Lola From Rio Vintage Girls Creme Alisante, Formaldehyde-Free Hair Smoothing & Volume Reduction Cream. Available in 100g (3.52 oz) and 850g (29.98 oz)
Lola CosmeticsNo reviewsOriginal price 105.00 NIS - Original price 336.00 NISOriginal price 105.00 NIS - Original price 336.00 NISOriginal price 105.00 NIS93.00 NIS - 286.00 NIS93.00 NIS - 286.00 NISCurrent price 93.00 NISDiscover the transformative sophistication of Lola From Rio Vintage Girls Creme Alisante, a revolutionary formaldehyde-free hair smoothing system...
View full detailsOriginal price 105.00 NIS - Original price 336.00 NISOriginal price 105.00 NIS - Original price 336.00 NISOriginal price 105.00 NIS93.00 NIS - 286.00 NIS93.00 NIS - 286.00 NISCurrent price 93.00 NISSave up to 15% Save % -
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Receitinha Poderosa by Gold Spell Co. Hair Serum - Anti-Frizz & Thermal Protection Elixir - 8.45 fl oz (250 ml)
Gold SpellNo reviewsOriginal price 319.00 NISOriginal price 319.00 NIS - Original price 319.00 NISOriginal price 319.00 NISCurrent price 286.00 NIS286.00 NIS - 286.00 NISCurrent price 286.00 NISDiscover the secret to enduring hair beauty with Gold Spell Co.'s Receitinha Poderosa Hair Serum. This innovative elixir creates an invisible prote...
View full detailsOriginal price 319.00 NISOriginal price 319.00 NIS - Original price 319.00 NISOriginal price 319.00 NISCurrent price 286.00 NIS286.00 NIS - 286.00 NISCurrent price 286.00 NISSave 10% Save % -
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Borabella Bóratx 19 Amino Professional Hair Botox Mask – Alignment, Deep Hydration & Mass Replenishment – 10.58 oz / 17.64 oz / 35.27 oz (300 g / 500 g / 1 kg)
BorabellaNo reviewsOriginal price 139.00 NIS - Original price 307.00 NISOriginal price 139.00 NIS - Original price 307.00 NISOriginal price 139.00 NIS118.00 NIS - 273.00 NIS118.00 NIS - 273.00 NISCurrent price 118.00 NISBorabella Bóratx 19 Amino is a salon-level hair botox mask created to refine the hair’s texture with a disciplined, luminous finish—while suppo...
View full detailsOriginal price 139.00 NIS - Original price 307.00 NISOriginal price 139.00 NIS - Original price 307.00 NISOriginal price 139.00 NIS118.00 NIS - 273.00 NIS118.00 NIS - 273.00 NISCurrent price 118.00 NISSave up to 19% Save % -
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Borabella Selagem 3D Brilho Gloss Sealant – Professional Brazilian Hair Smoothing & Intense Shine – 11.83 fl oz / 33.81 fl oz (350 ml / 1 L)
BorabellaNo reviewsOriginal price 189.00 NIS - Original price 403.00 NISOriginal price 189.00 NIS - Original price 403.00 NISOriginal price 189.00 NIS139.00 NIS - 370.00 NIS139.00 NIS - 370.00 NISCurrent price 139.00 NISExperience the pinnacle of hair alignment and luminosity with the Borabella Selagem 3D Brilho Gloss Sealant. This innovative professional treatm...
View full detailsOriginal price 189.00 NIS - Original price 403.00 NISOriginal price 189.00 NIS - Original price 403.00 NISOriginal price 189.00 NIS139.00 NIS - 370.00 NIS139.00 NIS - 370.00 NISCurrent price 139.00 NISSave up to 26% Save % -
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Borabella NeutraQuimic Professional pH Neutralizer & Bond Rebuilder – Post-Chemical Recovery & Odor Eliminator – 16.9 fl oz (500 ml)
BorabellaNo reviewsOriginal price 219.00 NISOriginal price 219.00 NIS - Original price 219.00 NISOriginal price 219.00 NISCurrent price 177.00 NIS177.00 NIS - 177.00 NISCurrent price 177.00 NISThe Borabella NeutraQuimic is an indispensable professional solution designed to be the final, critical step in any chemical hair transforma...
View full detailsOriginal price 219.00 NISOriginal price 219.00 NIS - Original price 219.00 NISOriginal price 219.00 NISCurrent price 177.00 NIS177.00 NIS - 177.00 NISCurrent price 177.00 NISSave 19% Save % -
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Borabella Pra Tudo 25-Active All-in-One Hair Mask – Hydration, Nutrition & Repair – 10.58 oz / 17.64 oz / 35.27 oz (300 g / 500 g / 1 kg)
BorabellaNo reviewsOriginal price 168.00 NIS - Original price 307.00 NISOriginal price 168.00 NIS - Original price 307.00 NISOriginal price 168.00 NIS130.00 NIS - 273.00 NIS130.00 NIS - 273.00 NISCurrent price 130.00 NISElevate your haircare routine with the ultimate salon secret for a complete hair schedule in a single step. The Borabella Pra Tudo Mask is an in...
View full detailsOriginal price 168.00 NIS - Original price 307.00 NISOriginal price 168.00 NIS - Original price 307.00 NISOriginal price 168.00 NIS130.00 NIS - 273.00 NIS130.00 NIS - 273.00 NISCurrent price 130.00 NISSave up to 23% Save % -
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Fashion Gold Premium Smoothing Treatment for Long‑Lasting Alignment & Shine (150g / 300g / 500g)
Ybera ParisNo reviewsOriginal price 290.00 NIS - Original price 839.00 NISOriginal price 290.00 NIS - Original price 839.00 NISOriginal price 290.00 NIS244.00 NIS - 701.00 NIS244.00 NIS - 701.00 NISCurrent price 244.00 NISThe Ybera Paris Fashion Gold Premium Smoothing Treatment delivers an elevated Brazilian smoothing ritual for those who desire sleek, aligned, lumi...
View full detailsOriginal price 290.00 NIS - Original price 839.00 NISOriginal price 290.00 NIS - Original price 839.00 NISOriginal price 290.00 NIS244.00 NIS - 701.00 NIS244.00 NIS - 701.00 NISCurrent price 244.00 NISSave up to 16% Save % -
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Borabella CauterGloss Professional Cuticle Sealer & Mirror Gloss Treatment – Immediate Reconstruction & Frizz Control – 16.9 fl oz (500 ml)
BorabellaNo reviewsOriginal price 202.00 NISOriginal price 202.00 NIS - Original price 202.00 NISOriginal price 202.00 NISCurrent price 168.00 NIS168.00 NIS - 168.00 NISCurrent price 168.00 NISThe Borabella CauterGloss is a professional-grade cuticle sealer and gloss treatment designed to deliver immediate, visible transformation ...
View full detailsOriginal price 202.00 NISOriginal price 202.00 NIS - Original price 202.00 NISOriginal price 202.00 NISCurrent price 168.00 NIS168.00 NIS - 168.00 NISCurrent price 168.00 NISSave 17% Save % -
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Borabella Perfecta Bio Definitive Professional Smoothing & Thermal Realignment – 12 Oils + 19 Amino Acids – (350 ml / 1 L)
BorabellaNo reviewsOriginal price 219.00 NIS - Original price 420.00 NISOriginal price 219.00 NIS - Original price 420.00 NISOriginal price 219.00 NIS177.00 NIS - 374.00 NIS177.00 NIS - 374.00 NISCurrent price 177.00 NISBorabella Perfecta Bio Definitive is positioned as Borabella’s most advanced professional solution for refined hair alignment and long-wear disc...
View full detailsOriginal price 219.00 NIS - Original price 420.00 NISOriginal price 219.00 NIS - Original price 420.00 NISOriginal price 219.00 NIS177.00 NIS - 374.00 NIS177.00 NIS - 374.00 NISCurrent price 177.00 NISSave up to 11% Save % -
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Borabella Não Chore Mais Smoothing Treatment System (Pro Use): Brazilian Blowout-Style Smoothing Treatment – 11.83 fl oz / 33.81 fl oz (350 ml / 1 L)
BorabellaNo reviewsOriginal price 181.00 NIS - Original price 370.00 NISOriginal price181.00 NIS - 370.00 NIS181.00 NIS - 370.00 NISCurrent price 181.00 NISBorabella Não Chore Mais Alisamento is professional smoothing treatment, a go-to choice for salons and trained users who want a polished, Brazilia...
View full detailsOriginal price 181.00 NIS - Original price 370.00 NISOriginal price181.00 NIS - 370.00 NIS181.00 NIS - 370.00 NISCurrent price 181.00 NISSave up to 0% Save % -
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Braé Beauty Sleep Night Hair Serum – Overnight Hydration, Shine & Anti-Frizz – 3.38 fl oz (100 mL)
BraéNo reviewsOriginal price 177.00 NISOriginal price 177.00 NIS - Original price 177.00 NISOriginal price 177.00 NISCurrent price 164.00 NIS164.00 NIS - 164.00 NISCurrent price 164.00 NISTurn nightly rest into a refined hair ritual. BRAÉ Beauty Sleep Night Hair Serum is a fast-absorbing cream-gel leave-in created to help hair feel s...
View full detailsOriginal price 177.00 NISOriginal price 177.00 NIS - Original price 177.00 NISOriginal price 177.00 NISCurrent price 164.00 NIS164.00 NIS - 164.00 NISCurrent price 164.00 NISSave 7% Save % -
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Gold Spell Co. Milagrosa Pós Química: Post-Chemical Hair Repair Mask - Intensive Repair & Restoration For All Hair Types 8.45 fl oz (250 ml)
Gold Spell1 reviewOriginal price 336.00 NISOriginal price 336.00 NIS - Original price 336.00 NISOriginal price 336.00 NISCurrent price 311.00 NIS311.00 NIS - 311.00 NISCurrent price 311.00 NISHave you been searching for a post-chemical hair reconstruction that delivers real, visible, and miraculous results? Your search ends here! I...
View full detailsOriginal price 336.00 NISOriginal price 336.00 NIS - Original price 336.00 NISOriginal price 336.00 NISCurrent price 311.00 NIS311.00 NIS - 311.00 NISCurrent price 311.00 NISSave 7% Save % -
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Gold Spell Co. Liso Ético Complete Care Bundle: Mask + Pré-Poo + Shampoo + Conditioner - Smoothing Effect and Disciplined Hair Ultimate Solution (Approx. 33.8 fl oz / 1000g Total)
Gold SpellNo reviewsOriginal price 1,007.00 NISOriginal price 1,007.00 NIS - Original price 1,007.00 NISOriginal price 1,007.00 NISCurrent price 885.00 NIS885.00 NIS - 885.00 NISCurrent price 885.00 NISDiscover the ultimate secret to beautifully aligned, frizz-free hair with the Gold Spell Co. Liso Ético Complete Care Bundle. This comprehensive...
View full detailsOriginal price 1,007.00 NISOriginal price 1,007.00 NIS - Original price 1,007.00 NISOriginal price 1,007.00 NISCurrent price 885.00 NIS885.00 NIS - 885.00 NISCurrent price 885.00 NISSave 12% Save % -
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Natureza Cosméticos Green Coffee (Café Verde) - Purifying & Volume‑Reducing Hair System 1L Each
Natureza CosméticosNo reviewsOriginal price 378.00 NISOriginal price 378.00 NIS - Original price 378.00 NISOriginal price 378.00 NISCurrent price 332.00 NIS332.00 NIS - 332.00 NISCurrent price 332.00 NISElevate your hair‑care ritual with the Café Verde Hair System from Natureza Cosméticos, a Brazilian salon‑grade duo crafted to purify, smooth, a...
View full detailsOriginal price 378.00 NISOriginal price 378.00 NIS - Original price 378.00 NISOriginal price 378.00 NISCurrent price 332.00 NIS332.00 NIS - 332.00 NISCurrent price 332.00 NISSave 12% Save % -
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Natureza Cosméticos Ntox de Cenoura - Volume‑Reducing & Fiber‑Aligning Hair Botox Mask 1kg
Natureza CosméticosNo reviewsOriginal price 336.00 NISOriginal price 336.00 NIS - Original price 336.00 NISOriginal price 336.00 NISCurrent price 277.00 NIS277.00 NIS - 277.00 NISCurrent price 277.00 NISDiscover a modern approach to volume reduction with the Ntox de Cenoura by Natureza Cosméticos, a professional Brazilian hair‑care formula design...
View full detailsOriginal price 336.00 NISOriginal price 336.00 NIS - Original price 336.00 NISOriginal price 336.00 NISCurrent price 277.00 NIS277.00 NIS - 277.00 NISCurrent price 277.00 NISSave 18% Save % -
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Let Me Be Btx Blond Matiz Matifying Ultra Mask – Toning & Volume Reducing Hair Mask – 35.2 oz (1kg) / 8.8 oz (250g)
Let Me BeNo reviewsOriginal price 118.00 NIS - Original price 252.00 NISOriginal price 118.00 NIS - Original price 252.00 NISOriginal price 118.00 NIS101.00 NIS - 214.00 NIS101.00 NIS - 214.00 NISCurrent price 101.00 NISAchieve the ultimate platinum standard with the Let Me Be Btx Blond Matiz Ultra Mask. This sophisticated, high-performance treatment is specificall...
View full detailsOriginal price 118.00 NIS - Original price 252.00 NISOriginal price 118.00 NIS - Original price 252.00 NISOriginal price 118.00 NIS101.00 NIS - 214.00 NIS101.00 NIS - 214.00 NISCurrent price 101.00 NISSave up to 15% Save % -
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Let Me Be Protein Smoothing Blond Single Step – Toning Keratin for Blonde & Gray Hair – 33.8 oz (1000 g) / 16.9 oz (500 g)
Let Me BeNo reviewsOriginal price 265.00 NIS - Original price 466.00 NISOriginal price 265.00 NIS - Original price 466.00 NISOriginal price 265.00 NIS223.00 NIS - 407.00 NIS223.00 NIS - 407.00 NISCurrent price 223.00 NISElevate your blonde to a new standard of excellence with the Let Me Be Protein Smoothing Blond Single Step. This sophisticated, high-performance fo...
View full detailsOriginal price 265.00 NIS - Original price 466.00 NISOriginal price 265.00 NIS - Original price 466.00 NISOriginal price 265.00 NIS223.00 NIS - 407.00 NIS223.00 NIS - 407.00 NISCurrent price 223.00 NISSave up to 13% Save % -
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Let Me Be Supreme Keratin Step 2 Smoothing Mask – Professional Alignment & Exotic Oil Nutrition – 33.8 fl oz (1L) / 16.9 fl oz (500ml)
Let Me BeNo reviewsOriginal price 135.00 NIS - Original price 210.00 NISOriginal price 135.00 NIS - Original price 210.00 NISOriginal price 135.00 NIS105.00 NIS - 177.00 NIS105.00 NIS - 177.00 NISCurrent price 105.00 NISElevate your hair care ritual with the Let Me Be Supreme Keratin Step 2 Mask, a sophisticated smoothing treatment designed for those who seek the p...
View full detailsOriginal price 135.00 NIS - Original price 210.00 NISOriginal price 135.00 NIS - Original price 210.00 NISOriginal price 135.00 NIS105.00 NIS - 177.00 NIS105.00 NIS - 177.00 NISCurrent price 105.00 NISSave up to 16% Save % -
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Let Me Be Pro Repair Ultra Mask Btx – Organic Hair Mass Replenisher & Volume Reducer – 35.2 oz (1kg) / 17.6 oz (500g) / 8.8 oz (250g)
Let Me Be1 reviewOriginal price 131.00 NIS - Original price 290.00 NISOriginal price 131.00 NIS - Original price 290.00 NISOriginal price 131.00 NIS109.00 NIS - 244.00 NIS109.00 NIS - 244.00 NISCurrent price 109.00 NISExperience a revolutionary approach to hair restoration with the Let Me Be Pro Repair Ultra Mask. This sophisticated "Organic Btx" treatment is met...
View full detailsOriginal price 131.00 NIS - Original price 290.00 NISOriginal price 131.00 NIS - Original price 290.00 NISOriginal price 131.00 NIS109.00 NIS - 244.00 NIS109.00 NIS - 244.00 NISCurrent price 109.00 NISSave up to 16% Save % -
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Let Me Be Protein Smoothing Single Step Hair Treatment – Formaldehyde-Free Brazilian Keratin for Absolute Straightening – Two Available Sizes (500ml & 1L)
Let Me BeNo reviewsOriginal price 315.00 NIS - Original price 470.00 NISOriginal price 315.00 NIS - Original price 470.00 NISOriginal price 315.00 NIS235.00 NIS - 407.00 NIS235.00 NIS - 407.00 NISCurrent price 235.00 NISExperience the pinnacle of Brazilian hair technology with the Let Me Be Protein Smoothing Single Step treatment. This sophisticated, high-performan...
View full detailsOriginal price 315.00 NIS - Original price 470.00 NISOriginal price 315.00 NIS - Original price 470.00 NISOriginal price 315.00 NIS235.00 NIS - 407.00 NIS235.00 NIS - 407.00 NISCurrent price 235.00 NISSave up to 25% Save % -
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Fashion Gold Baby Progressive Full Smoothing Kit for Sleek Shine & Frizz Control - Shampoo + Hair Shampoo
Ybera ParisNo reviewsOriginal price 1,036.00 NISOriginal price 1,036.00 NIS - Original price 1,036.00 NISOriginal price 1,036.00 NISCurrent price 864.00 NIS864.00 NIS - 864.00 NISCurrent price 864.00 NISExperience a complete Brazilian smoothing ritual crafted to support sleekness, shine, and movement while maintaining a wellness‑oriented approach t...
View full detailsOriginal price 1,036.00 NISOriginal price 1,036.00 NIS - Original price 1,036.00 NISOriginal price 1,036.00 NISCurrent price 864.00 NIS864.00 NIS - 864.00 NISCurrent price 864.00 NISSave 17% Save % -
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Borabella Brush 9-in-1 Blow Dry Fluid Leave-In – Heat Protection, 3D Shine & Faster Drying – 10.14 fl oz (300 ml)
BorabellaNo reviewsOriginal price 139.00 NISOriginal price 139.00 NIS - Original price 139.00 NISOriginal price 139.00 NISCurrent price 130.00 NIS130.00 NIS - 130.00 NISCurrent price 130.00 NISBorabella Brush is a lightweight, multifunctional finishing fluid created to elevate the blow-dry experience—whether in a professional salon o...
View full detailsOriginal price 139.00 NISOriginal price 139.00 NIS - Original price 139.00 NISOriginal price 139.00 NISCurrent price 130.00 NIS130.00 NIS - 130.00 NISCurrent price 130.00 NISSave 6% Save % -
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Borabella Não Chore Mais Professional Smoothing Kit (Step 1 + Step 2) – 23.66 fl oz (700 ml) or 67.62 fl oz (2 L)
BorabellaNo reviewsOriginal price 349.00 NIS - Original price 839.00 NISOriginal price 349.00 NIS - Original price 839.00 NISOriginal price 349.00 NIS235.00 NIS - 642.00 NIS235.00 NIS - 642.00 NISCurrent price 235.00 NISFor salons and experienced professionals, consistent results start with a complete protocol. The Borabella Não Chore Mais Professional Smoothing ...
View full detailsOriginal price 349.00 NIS - Original price 839.00 NISOriginal price 349.00 NIS - Original price 839.00 NISOriginal price 349.00 NIS235.00 NIS - 642.00 NIS235.00 NIS - 642.00 NISCurrent price 235.00 NISSave up to 23% Save % -
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Borabella Não Chore Mais Anti-Residue Clarifying Shampoo Step 1 (Pro Use) – 11.83 fl oz / 33.81 fl oz (350 ml / 1 L)
BorabellaNo reviewsOriginal price 122.00 NIS - Original price 177.00 NISOriginal price122.00 NIS - 177.00 NIS122.00 NIS - 177.00 NISCurrent price 122.00 NISThe first step makes all the difference. Borabella Não Chore Mais Anti-Residue Clarifying Shampoo (Step 1) is a professional prep cleanser designe...
View full detailsOriginal price 122.00 NIS - Original price 177.00 NISOriginal price122.00 NIS - 177.00 NIS122.00 NIS - 177.00 NISCurrent price 122.00 NISSave up to 0% Save % -
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DaBelle Cereja Mania Hydration Hair Mask for Deep Moisture, Peptide Shield & Shine – 28.22 oz (800 g) or 14.11 oz (400 g)
DaBelleNo reviewsOriginal price 84.00 NIS - Original price 105.00 NISOriginal price 84.00 NIS - Original price 105.00 NISOriginal price 84.00 NIS63.00 NIS - 84.00 NIS63.00 NIS - 84.00 NISCurrent price 63.00 NISDesigned for the hydration stage of a modern Brazilian hair ritual, the DaBelle Máscara de Hidratação Cereja Mania delivers a concentrated, creamy...
View full detailsOriginal price 84.00 NIS - Original price 105.00 NISOriginal price 84.00 NIS - Original price 105.00 NISOriginal price 84.00 NIS63.00 NIS - 84.00 NIS63.00 NIS - 84.00 NISCurrent price 63.00 NISSave up to 25% Save % -
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DaBelle Cereja Mania Hydration + Shine Shampoo & Conditioner Kit for Soft Hair and Gloss – 450ml
DaBelleNo reviewsOriginal price 105.00 NISOriginal price 105.00 NIS - Original price 105.00 NISOriginal price 105.00 NISCurrent price 84.00 NIS84.00 NIS - 84.00 NISCurrent price 84.00 NISCreate a lighter, shinier wash-day ritual with the DaBelle Cereja Mania Hydration + Shine Kit. This Brazilian duo pairs a gentle shampoo that clea...
View full detailsOriginal price 105.00 NISOriginal price 105.00 NIS - Original price 105.00 NISOriginal price 105.00 NISCurrent price 84.00 NIS84.00 NIS - 84.00 NISCurrent price 84.00 NISSave 20% Save % -
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Gold Spell Co. Alisei & Fioterapia Essential Alignment Bundle: Perfect Smoothness & Deep Cleansing for Brazilian Blowouts (Kit Alisei & Fioterapia Essencial) - 1000ml
Gold SpellNo reviewsOriginal price 1,011.00 NISOriginal price 1,011.00 NIS - Original price 1,011.00 NISOriginal price 1,011.00 NISCurrent price 894.00 NIS894.00 NIS - 894.00 NISCurrent price 894.00 NISMaster the art of the perfect smooth with the Gold Spell Co. Alisei & Fioterapia Essential Alignment Kit. This powerhouse 4-piece set is des...
View full detailsOriginal price 1,011.00 NISOriginal price 1,011.00 NIS - Original price 1,011.00 NISOriginal price 1,011.00 NISCurrent price 894.00 NIS894.00 NIS - 894.00 NISCurrent price 894.00 NISSave 12% Save % -
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Widi Care Phyto Keratin Reconstruction Mask – Intensive Keratin Charge for Damaged Hair – 8.45 oz (250ml)
Widi CareNo reviewsOriginal price 118.00 NISOriginal price 118.00 NIS - Original price 118.00 NISOriginal price 118.00 NISCurrent price 105.00 NIS105.00 NIS - 105.00 NISCurrent price 105.00 NISRevive compromised hair with the Widi Care Phyto Keratin Reconstruction Mask. This "Keratin Charge" treatment is a high-performance solution for s...
View full detailsOriginal price 118.00 NISOriginal price 118.00 NIS - Original price 118.00 NISOriginal price 118.00 NISCurrent price 105.00 NIS105.00 NIS - 105.00 NISCurrent price 105.00 NISSave 11% Save % -
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Braé Divine Deep Cosmetics Hair Treatment Mask – Anti-Frizz Hydration, Silky Softness & Shine – Available in 6.76 fl oz (200 mL) or 16.9 fl oz (500 mL)
BraéNo reviewsOriginal price 210.00 NIS - Original price 412.00 NISOriginal price 210.00 NIS - Original price 412.00 NISOriginal price 210.00 NIS177.00 NIS - 353.00 NIS177.00 NIS - 353.00 NISCurrent price 177.00 NISHumidity and dryness can quickly disrupt a smooth, glossy finish—especially on hair that feels rough or looks frizz-prone. BRAÉ Divine Deep Cosmet...
View full detailsOriginal price 210.00 NIS - Original price 412.00 NISOriginal price 210.00 NIS - Original price 412.00 NISOriginal price 210.00 NIS177.00 NIS - 353.00 NIS177.00 NIS - 353.00 NISCurrent price 177.00 NISSave up to 14% Save % -
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Braé Divine Hair Care Kit - Frizz-Free, Soft & Hydrated Hair (Shampoo 250ml, Conditioner 250ml & Mask 200g)
BraéNo reviewsOriginal price 470.00 NISOriginal price 470.00 NIS - Original price 470.00 NISOriginal price 470.00 NISCurrent price 386.00 NIS386.00 NIS - 386.00 NISCurrent price 386.00 NISSay goodbye to frizz and embrace perfectly smooth, soft, and radiant hair with the Braé Divine Hair Care Kit. This complete hair care line is exper...
View full detailsOriginal price 470.00 NISOriginal price 470.00 NIS - Original price 470.00 NISOriginal price 470.00 NISCurrent price 386.00 NIS386.00 NIS - 386.00 NISCurrent price 386.00 NISSave 18% Save % -
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Gold Spell Co. Perfect Smooth Duo: Alisei by Fioterapia, Progressive Hair Treatment & Liso Ético Mask - Perfect for Brazilian Blowout & Aligned Hair Results
Gold SpellNo reviewsOriginal price 869.00 NISOriginal price 869.00 NIS - Original price 869.00 NISOriginal price 869.00 NISCurrent price 722.00 NIS722.00 NIS - 722.00 NISCurrent price 722.00 NISUnveil the secret to impeccably smooth, radiant, and resilient hair with the Gold Spell Co. Perfect Smooth Duo. This exclusive bundle combines t...
View full detailsOriginal price 869.00 NISOriginal price 869.00 NIS - Original price 869.00 NISOriginal price 869.00 NISCurrent price 722.00 NIS722.00 NIS - 722.00 NISCurrent price 722.00 NISSave 17% Save % -
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Topterapia Top Vip Progressive Hair Therapy Treatment, 1L / 35.2 oz - Formaldehyde-Free
Top VipNo reviewsOriginal price 219.00 NISOriginal price 219.00 NIS - Original price 219.00 NISOriginal price 219.00 NISCurrent price 189.00 NIS189.00 NIS - 189.00 NISCurrent price 189.00 NISProduct Overview: Unlock the secret to flawlessly smooth, hydrated, and glossy hair with Topterapia Top Vip Progressive Hair Therapy Treatment. Thi...
View full detailsOriginal price 219.00 NISOriginal price 219.00 NIS - Original price 219.00 NISOriginal price 219.00 NISCurrent price 189.00 NIS189.00 NIS - 189.00 NISCurrent price 189.00 NISSave 14% Save % -
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Groove Professional Bio-Tox Orgânico 17.64 oz (500 g) – Formaldehyde-Free Organic Hair Reconstruction Treatment
Groove ProfessionalNo reviewsOriginal price 231.00 NISOriginal price 231.00 NIS - Original price 231.00 NISOriginal price 231.00 NISCurrent price 198.00 NIS198.00 NIS - 198.00 NISCurrent price 198.00 NISGroove Professional presents the Bio-Tox Orgânico — an ultra-moisturizing organic hair reconstruction treatment that restores even the most damag...
View full detailsOriginal price 231.00 NISOriginal price 231.00 NIS - Original price 231.00 NISOriginal price 231.00 NISCurrent price 198.00 NIS198.00 NIS - 198.00 NISCurrent price 198.00 NISSave 14% Save % -
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Groove Professional Bioplastia Orgânica 33.81 oz (1 L) – Formaldehyde-Free Organic Hair Straightening Treatment
Groove ProfessionalNo reviewsOriginal price 672.00 NISOriginal price 672.00 NIS - Original price 672.00 NISOriginal price 672.00 NISCurrent price 575.00 NIS575.00 NIS - 575.00 NISCurrent price 575.00 NISBorn in Sao Paulo and trusted by salons across more than six countries, Groove Professional Bioplastia Orgânica is a new standard in formaldehyde-...
View full detailsOriginal price 672.00 NISOriginal price 672.00 NIS - Original price 672.00 NISOriginal price 672.00 NISCurrent price 575.00 NIS575.00 NIS - 575.00 NISCurrent price 575.00 NISSave 14% Save % -
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Ana Paula Carvalho LL Supreme Liso Lambido Evolution Hair Realignment Kit – Shampoo 500 ml (16.91 oz) + Smoothing Mask 1 L (33.81 oz)
Ana Paula CarvalhoNo reviewsOriginal price 881.00 NISOriginal price 881.00 NIS - Original price 881.00 NISOriginal price 881.00 NISCurrent price 718.00 NIS718.00 NIS - 718.00 NISCurrent price 718.00 NISWhat was already brilliant has become even better. Introducing LL Supreme, the highly anticipated evolution of the globally acclaimed Liso Lambido...
View full detailsOriginal price 881.00 NISOriginal price 881.00 NIS - Original price 881.00 NISOriginal price 881.00 NISCurrent price 718.00 NIS718.00 NIS - 718.00 NISCurrent price 718.00 NISSave 19% Save % -
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Ana Paula Carvalho Pantera Negra Black Panther Supreme Hair Realignment Kit – Shampoo 500 ml (16.91 oz) + Smoothing Mask 1 L (33.81 oz)
Ana Paula CarvalhoNo reviewsOriginal price 923.00 NISOriginal price 923.00 NIS - Original price 923.00 NISOriginal price 923.00 NISCurrent price 802.00 NIS802.00 NIS - 802.00 NISCurrent price 802.00 NISInspired by the majestic strength and untamed elegance of the Black Panther, the Pantera Negra kit by Ana Paula Carvalho is the pinnacle of luxury...
View full detailsOriginal price 923.00 NISOriginal price 923.00 NIS - Original price 923.00 NISOriginal price 923.00 NISCurrent price 802.00 NIS802.00 NIS - 802.00 NISCurrent price 802.00 NISSave 13% Save % -
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Ana Paula Carvalho Liso Lambido Supreme Capillary Realignment Smoothing Mask – 33.81 oz (1 L)
Ana Paula CarvalhoNo reviewsOriginal price 693.00 NISOriginal price 693.00 NIS - Original price 693.00 NISOriginal price 693.00 NISCurrent price 567.00 NIS567.00 NIS - 567.00 NISCurrent price 567.00 NISExperience the pinnacle of Brazilian professional hair care with the Liso Lambido Supreme Smoothing Mask by Ana Paula Carvalho. This high-performa...
View full detailsOriginal price 693.00 NISOriginal price 693.00 NIS - Original price 693.00 NISOriginal price 693.00 NISCurrent price 567.00 NIS567.00 NIS - 567.00 NISCurrent price 567.00 NISSave 18% Save % -
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Ana Paula Carvalho Liso Lambido Supreme Gloss & Realignment Kit – Smoothing Mask 33.81 oz (1 L) and Shampoo 16.91 oz (500 ml)
Ana Paula CarvalhoNo reviewsOriginal price 755.00 NISOriginal price 755.00 NIS - Original price 755.00 NISOriginal price 755.00 NISCurrent price 663.00 NIS663.00 NIS - 663.00 NISCurrent price 663.00 NISExperience the ultimate evolution in hair realignment with the Liso Lambido Supreme Kit by Ana Paula Carvalho. This professional-grade system is m...
View full detailsOriginal price 755.00 NISOriginal price 755.00 NIS - Original price 755.00 NISOriginal price 755.00 NISCurrent price 663.00 NIS663.00 NIS - 663.00 NISCurrent price 663.00 NISSave 12% Save % -
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Zap All Time Organic – Ultra‑Smooth Formaldehyde‑Free Brazilian Smoothing Mask (33.8 oz / 1L)
Zap CosméticosNo reviewsOriginal price 189.00 NISOriginal price 189.00 NIS - Original price 189.00 NISOriginal price 189.00 NISCurrent price 143.00 NIS143.00 NIS - 143.00 NISCurrent price 143.00 NISSmooth, nourish, and revive dry, fragile strands with the Zap All Time Organic, a Brazilian formaldehyde‑free smoothing mask designed for deepl...
View full detailsOriginal price 189.00 NISOriginal price 189.00 NIS - Original price 189.00 NISOriginal price 189.00 NISCurrent price 143.00 NIS143.00 NIS - 143.00 NISCurrent price 143.00 NISSave 24% Save % -
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Portier Ciclos Violet Blonde‑Enhancing Reconstruction Mask – Anti‑Yellow Neutralization, Hydration, and Cuticle Repair – Available in 8.45 oz / 250g and 35.2 oz / 1kg
PortierNo reviewsOriginal price 177.00 NISOriginal price 177.00 NIS - Original price 378.00 NISOriginal price 177.00 NISCurrent price 143.00 NIS143.00 NIS - 298.00 NISCurrent price 143.00 NISThe Portier Ciclos Violet Mask is a premium blonde‑care reconstruction treatment designed to neutralize unwanted yellow tones and restore...
View full detailsOriginal price 177.00 NISOriginal price 177.00 NIS - Original price 378.00 NISOriginal price 177.00 NISCurrent price 143.00 NIS143.00 NIS - 298.00 NISCurrent price 143.00 NISSave 21% Save % -
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Portier Unique Matiz Professional Blonde‑Care Smoothing System – One‑Step Matizing, Fiber Revitalization, and Cuticle Restoration (Progressive Formula) 33.8 oz / 1L
PortierNo reviewsOriginal price 672.00 NISOriginal price 672.00 NIS - Original price 672.00 NISOriginal price 672.00 NISCurrent price 567.00 NIS567.00 NIS - 567.00 NISCurrent price 567.00 NISThe Portier Unique Matiz 1L Professional System was created exclusively for blonde hair, delivering a sophisticated combination of smoothing...
View full detailsOriginal price 672.00 NISOriginal price 672.00 NIS - Original price 672.00 NISOriginal price 672.00 NISCurrent price 567.00 NIS567.00 NIS - 567.00 NISCurrent price 567.00 NISSave 16% Save %