New In Store

The Borabella Scalp Repair Professional Kit is a complete 3-step treatment system developed for clients whose scalp has been compromise...

The Borabella Perfeitox Bio Definitive System is a complete professional hair treatment designed for absolute frizz control, deep nour...

The Borabella Biokeratin Bioidentical Liquid Keratin is an advanced restorative treatment developed through genetic engineering to fait...

Groove Professional presents the Bio-Tox Orgânico — an ultra-moisturizing organic hair reconstruction treatment that restores even the most damag...

Born in Sao Paulo and trusted by salons across more than six countries, Groove Professional Bioplastia Orgânica is a new standard in formaldehyde-...

Achieve naturally smooth, radiant blonde hair in a single, elegant step with Skafe Natutrat BTX Blond. This specialized formaldehyde-free thermal ...

Achieve salon-quality, naturally smooth hair in a single, elegant step with Skafe Natutrat BTX Mega. This formaldehyde-free thermal realignment tr...

Designed for a modern hair‑care ritual that blends efficiency with nourishment, the Bio Extratus be.use Indispensable Reconstruction Spray offers ...

B. Hulmann Dream Curly 3‑in‑1 Acidifying Treatment is high‑performance acidic treatment created to rebalance pH, reduce porosity, and resto...

Revitalize your hair ritual with the Zap 60 Seconds High‑Impact Conditioning Mask, a fast‑acting 6‑in‑1 Brazilian treatment designed to delive...

Smooth, nourish, and revive dry, fragile strands with the Zap All Time Organic, a Brazilian formaldehyde‑free smoothing mask designed for deepl...

Rediscover disciplined, luminous, and revitalized hair with the Zap Ztox Regenerating Hair Mask, a professional Brazilian nano‑reconstruction fo...

Refine your smoothing ritual with the Zap Me Leva Black Smoothing Mask, a Brazilian ultra-conditioning formula developed to help restore shine, s...

Experience the elevated Brazilian smoothing ritual trusted by professionals worldwide. The Zap Me Leva Progressive Hair Treatment Kit pairs a deep...

The Yamasterol Total Protection Hair Schedule Kit brings together three gentle, multifunctional creams designed to hydrate, replenish, and fo...

The Yamasterol Intensive Repair Hair Schedule Kit brings together three multifunctional Brazilian favorites designed to support a complete cyc...

Bring salon‑like softness and nourishment to your daily routine with the Yamasterol Argan Nutrition Kit—combining the gentle cleansing of the A...

Discover a complete hydration ritual with the Yamasterol Babosa Care Kit, combining the gentle cleansing power of the Aloe Vera Shampoo with the...

Unlock radiant transformation with Yamasterol Argan Multifunctional Cream from Yamá Cosméticos, the celebrated oil-enriched essential featuring a...

Indulge in luxurious nourishment with Yamasterol Argan Oil Multifunctional Cream from Yamá Cosméticos, a timeless favorite enriched with argan an...

Transform your hair care with Yamasterol Babosa D-Panthenol Versatile Cream, the beloved "Amarelinho" staple from Yamá Cosméticos. Infused with a...

Elevate your daily hair ritual with Yamasterol Babosa & D-Panthenol Multifunctional Cream, the iconic "Amarelinho" from Yamá Cosméticos. Thi...

The Tyrrel Professional Ultra Soft + Oxireduct Kit is a complete 3‑step post‑chemical recovery and progressive alignment system designed fo...

The Tyrrel Professional Ultra Soft Post‑Chemical Repair Kit is a high‑performance home‑care system designed to restore softness, strength, a...

The Tyrrel Professional Hidralifting Mask is a high‑performance 2‑in‑1 mirror‑shine system designed to deliver deep molecular hydration and d...

Tyrrel Professional Renova Cuticular Rewal is an advanced Brazilian leave‑in repair mist created to restore strength, flexibility, and smoothn...

Discover advanced Brazilian hair restoration with the Tyrrel Professional Maxxi Therapy Mask, a high‑performance treatment crafted with exclusi...

Designed for salons, retailers, travel sets, and professional take‑home treatments, the Tyrrel Professional Óleo de Figo da Índia Display Box f...

Discover the refined Brazilian hair ritual behind Tyrrel Professional Óleo de Figo da Índia, a lightweight yet powerful cuticular‑revitalizing oi...

Elevate your hair care ritual with the Tyrrel Professional Honung Honey Collagen‑Restoring Hair Mask, a luxurious Brazilian formulation developed ...

The Salon Line Meu Liso Red Toning Mask is ideal for natural redheads and color‑treated red hair that needs high‑covera...

The Salon Line Meu Liso Chocolate Toning Mask enhances and maintains rich chocolate‑brown tones while delivering deep no...

The Salon Line Meu Liso Brown Toning Mask revives and intensifies brown tones while delivering deep nourishment, hydratio...

The Salon Line Meu Liso Platinum Toning Mask is ideal for maintaining pearl‑platinum tones in natural, bleached, or light ...

The Salon Line Meu Liso Silver Toning Mask neutralizes yellow tones in white, grey, platinum, and ash‑blonde hair—whether n...

The Salon Line Meu Liso Blond Toning Mask is ideal for natural or bleached blonde hair that needs to neutralize yellow and o...