Boticário Match Liso Prolongado Straight Hair Shampoo – Keraliss Complex & Panthenol for Aligned, Frizz-Free Hair – 10.14 fl oz (300 ml)
- Cleanses hair and removes impurities and buildup without drying the lengths.
- Helps naturally straight and chemically straightened hair look aligned for longer between washes.
- Helps protect against humidity and helps reduce the appearance of frizz.
- Helps reduce tangles and the appearance of split ends for easier detangling.
- Helps keep the roots feeling loose, for a disciplined finish without weighing hair down.
This shampoo is made for people with naturally straight or chemically straightened hair — including keratin-treated lengths — who want a gentle everyday wash that keeps the smooth, aligned look going between washes and holds up on humid days. It is an adult cosmetic product and is not intended for children. It is not for you if you have a soy allergy or sensitivity, because the formula contains Hydrolyzed Soy Protein, and it is not the right choice if you are looking to permanently change curly or wavy texture — this is a shampoo, not a straightening treatment, and the effect washes out.
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- 10.14 fl oz (300 ml) refillable bottle.
- Key actives: Keraliss, a biotechnological protein complex, plus 100% pure Panthenol (provitamin B5).
- Made in Brazil by O Boticário, the country's largest beauty franchise, and sourced in Brazil.
- Vegan formula from a certified cruelty-free brand.
- Classic lathering liquid shampoo that rinses out clean, with a fragranced finish.
Wet your hair thoroughly, apply the shampoo to wet hair and massage gently from the roots through the lengths, then rinse well until the water runs clear. Use it as your regular shampoo as often as you normally wash. On humid days, finishing the rinse with cooler water and letting hair air-dry until damp before blow-drying straight helps the smooth, aligned finish last longer between washes.
- Comes in a refillable 300 ml bottle labeled in Portuguese — the full English ingredient list and directions are on this page.
- Adult use only: do not use on children, and keep the bottle out of their reach.
- For external use only — avoid contact with the eyes, do not apply to an irritated or broken scalp, and discontinue use if sensitization occurs. The formula contains no CI colorants, so it is not expected to stain towels or light hair.
The formula is built in two stages. First a sulfate-based cleansing system — Sodium Laureth Sulfate paired with the milder Cocamidopropyl Betaine and Coco-Glucoside — lifts oil and buildup, which is what helps the roots feel loose and clean for longer. Then the conditioning side takes over as you rinse: Dimethiconol and Guar Hydroxypropyltrimonium Chloride leave a light smoothing film on the surface, while the Keraliss protein complex, Hydrolyzed Soy Protein and 100% pure Panthenol work on the fiber itself, helping it hold moisture and lie flatter. Clean scalp plus smoothed, hydrated lengths is what supports the aligned, frizz-controlled look the brand describes — a cosmetic effect that washes out, not a chemical straightening treatment.
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Learn moreBoticário Match Liso Prolongado Straight Hair Shampoo – 10.14 fl oz (300 ml) is a Brazilian cleansing shampoo created for naturally straight and chemically straightened hair. It washes away impurities without drying the lengths, helping the roots stay loose and the strands stay aligned for longer between washes.
Made in Brazil by O Boticário, the country's largest beauty franchise, the formula pairs Keraliss, a biotechnological protein complex, with 100% pure Panthenol. Together they help strengthen, hydrate and align the hair fiber, supporting a smooth, disciplined finish without weighing hair down.
The brand states that hair stays straighter for up to 3 days, with strands 53% more aligned and 100% shinier, plus an anti-knot action and no split ends. Vegan formula, presented in a refillable bottle — authentic Brazilian hair care, sourced in Brazil.
Key Features:
- Prolonged straight effect: helps keep straight hair looking straighter for up to 3 days, according to the brand.
- Keraliss protein complex: a biotechnological active that helps strengthen, hydrate and align the hair fiber.
- 100% pure Panthenol: helps retain moisture and supports softness and shine along the lengths.
- Anti-frizz and humidity shield: helps protect against humidity and helps reduce the appearance of frizz.
- Anti-knot, smooth finish: helps reduce tangles and the appearance of split ends for easier detangling.
- Cleanses without drying: removes impurities and buildup while helping keep roots loose for longer.
- Vegan and refillable: vegan formula in a refillable bottle, from O Boticário in Brazil.
How To Use
- Wet your hair thoroughly with warm water.
- Apply the shampoo to wet hair, massaging gently from roots to lengths.
- Rinse well until the water runs clear.
Expert Tip: On humid days, finish your rinse with cooler water and let hair air-dry until damp before blow-drying straight — it helps the smooth, aligned finish last longer between washes.
Ingredients (Highlights)
- Keraliss (biotechnological protein complex): helps strengthen, hydrate and align the hair fiber for a smoother, more disciplined look.
- Panthenol (100% pure): provitamin B5 that helps hair hold on to moisture and supports softness and shine.
- Hydrolyzed Soy Protein: small plant-derived protein fragments that help reinforce the look and feel of the hair fiber.
- Porphyra Umbilicalis Extract: a red algae extract that helps condition and supports a soft, healthy-looking surface.
- Glycerin: a classic humectant that helps draw and hold moisture in the hair.
- Tocopherol (Vitamin E): helps protect the formula and supports a conditioned feel.
Full ingredient list (INCI): Aqua/Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Parfum, Potassium Chloride, Dimethiconol, Coco-Glucoside, Glyceryl Oleate, Phenoxyethanol, Sodium Benzoate, Glycol Distearate, Lactic Acid, Guar Hydroxypropyltrimonium Chloride, Laureth-4, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Sodium Gluconate, Panthenol, Sodium Hydroxide, Citric Acid, TEA-Dodecylbenzenesulfonate, Glycerin, Benzoic Acid, Benzyl Alcohol, Porphyra Umbilicalis Extract, Caesalpinia Spinosa Gum, Tocopherol, Gluconolactone, Hydrolyzed Soy Protein, Hydrogenated Palm Glycerides Citrate, Phenylethyl Alcohol, Potassium Sorbate, Caprylyl Glycol, Polysorbate 20, Iodopropynyl Butylcarbamate, Calcium Gluconate, Benzyl Salicylate, Coumarin, Hexyl Cinnamal, Hydroxycitronellal, Linalool, Hexamethylindanopyran, Linalyl Acetate, Vanillin.
Allergen alert: this formula contains Hydrolyzed Soy Protein (soy-derived). If you have a soy allergy or sensitivity, avoid use or consult a healthcare professional before using this product.
Warnings: External use only. Cosmetic product. For adult use — do not use on children. Avoid contact with the eyes. Do not apply to an irritated or broken scalp. Discontinue use if sensitization occurs. Keep out of reach of children.
O Boticário was founded in 1977 as a small compounding pharmacy in Curitiba, Paraná, and grew into the largest beauty franchise in Brazil, with thousands of stores across the country and a presence in international markets. The brand is known for translating Brazilian nature and biotechnology research into everyday fragrance, skincare and hair care, and it is certified cruelty-free — no animal testing. Every O Boticário product we carry is sourced in Brazil, so you get the same formula Brazilians pick up at home.
FAQ
Is this shampoo suitable for chemically straightened or keratin-treated hair?
Yes. It is recommended for naturally straight hair and for hair that has been chemically straightened, helping keep the strands aligned between washes.
Is the formula vegan and cruelty-free?
Yes. The formula is vegan, and O Boticário is a certified cruelty-free brand.
Will it make my hair permanently straight?
No. This is a cosmetic shampoo, not a straightening treatment. It helps hair look straighter, smoother and more aligned for up to 3 days, according to the brand, and the effect washes out.
Does the packaging come in Portuguese?
Yes. This is the authentic Brazilian version, so the bottle is labeled in Portuguese. The full English ingredient list and directions are provided on this page.
Do you ship this shampoo internationally?
Yes. MKPBR ships Brazilian beauty worldwide, with tracking provided once your order leaves our warehouse.
Discover more Brazilian beauty favorites at O Boticário Collection.