Boticário Match Escudo de Hidratação Micellar Shampoo – Multi-Hyaluronic Deep Cleansing for Dry, Frizzy Hair – 10.14 fl oz (300 ml)
- Cleanses hair and scalp with micellar technology that lifts away excess oil, product residue and pollution particles.
- Delivers deep hydration with a Multi-Hyaluronic complex of eight different hyaluronic acids.
- Helps build a moisture shield with Sunflower Lipids so hair feels soft for up to 3 days.
- Supports 72 hours of frizz and humidity control on all hair types.
- Works as step 1 of the 3-step Match routine, before the conditioner and the leave-in finisher.
Made for people whose hair feels dry, rough or frizz-prone and who want a shampoo that genuinely cleans without leaving strands stripped. It suits all hair types, including color-treated and chemically processed hair, and anyone who enjoys a long-lasting high-perfumery woody-floral scent. It is not the right match if you follow a strictly sulfate-free routine, since the cleansing system is built on Sodium Laureth Sulfate, or if you avoid fragranced products, as the formula declares Citronellol, Limonene and Linalool. Skip it as well if your scalp is currently irritated or broken.
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- 10.14 fl oz / 300 ml recyclable bottle, step 1 of the modular Match. system.
- Key actives: a Multi-Hyaluronic complex of 8 hyaluronic forms plus Helianthus Annuus (Sunflower) Seed Oil.
- Made in Brazil by O Boticário, a beauty house founded in Curitiba in 1977.
- Pearly, easy-to-spread gel texture that builds a rich lather and rinses out clean.
- Vegan, cruelty-free and free of CI colorants.
Wet hair thoroughly, then apply a small amount of shampoo directly to the scalp. Massage with your fingertips until a rich lather forms, working it down the lengths, then rinse completely. Repeat if needed, especially if you use styling products. For very dehydrated or frizz-prone hair, a double cleanse works well: a quick first wash to remove buildup, then a second, slower massage of 30 to 60 seconds before rinsing. Follow with the Match Escudo de Hidratação conditioner and finisher to complete the 3-step routine.
- Comes in a 300 ml recyclable plastic bottle. It is an authentic Brazilian product, so the label is printed in Portuguese; the full instructions, INCI list and warnings are translated on this page.
- The formula contains no CI colorants, so it is not expected to stain towels or lightened hair, but it is fragranced and declares Citronellol, Limonene and Linalool.
- For external use only. Avoid contact with the eyes, do not apply to an irritated or broken scalp, discontinue use if sensitization occurs, and keep out of the reach of children.
The formula works in two stages. First the micellar cleansing system, Sodium Laureth Sulfate buffered by coconut-derived co-surfactants such as Cocamidopropyl Betaine and Coco-Glucoside, pulls oil, product residue and pollution particles off the fiber without leaving it stripped, which matters because a genuinely clean fiber takes up water far better. Then the hydrating layer moves in: Glycerin plus the Multi-Hyaluronic complex, whose eight molecular sizes let some forms stay on the surface while others reach further into the fiber. Helianthus Annuus (Sunflower) Seed Oil and conditioning agents such as Guar Hydroxypropyltrimonium Chloride close the loop, helping seal that water in so the smoothing effect lasts between washes. It is step 1 of the Match routine by design: the conditioner and the leave-in finisher are what lock the result in.
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Learn moreO Boticário Match Escudo de Hidratação Micellar Shampoo (10.14 fl oz / 300 ml) is a high-performance micellar cleansing shampoo made in Brazil for hair that feels dry, rough and frizz-prone. The micellar technology lifts away excess oil, product residue and pollution particles without stripping the hair fiber, leaving strands genuinely clean and ready to absorb moisture.
The formula pairs a Multi-Hyaluronic complex of eight different hyaluronic acids with Sunflower Lipids to deliver deep hydration plus a moisture shield that helps keep hair soft for up to 3 days, with 72 hours of frizz and humidity control. Hair feels up to 3x more hydrated, wash after wash, and looks smoother from root to tip.
Straight from Brazil, where O Boticário has been a household beauty name since 1977, Match. is the brand's modular hair care system. This shampoo is step 1 of the 3-step Match routine (Shampoo > Conditioner > Leave-in Finisher) and carries the line's signature high-perfumery woody-floral fragrance in a recyclable bottle. Vegan and cruelty-free.
Key Features:
- Micellar Deep Cleansing: micelles attract and remove oil, buildup and pollution particles from the hair fiber for a thorough yet respectful cleanse.
- Multi-Hyaluronic Complex (8 Hyaluronic Acids): different molecular weights work together to hydrate the hair fiber inside and out.
- 72-Hour Frizz & Humidity Control: helps hair stay smooth and aligned even on humid days.
- 3-Day Moisture Shield with Sunflower Lipids: helps seal in hydration and reinforce the fiber against dryness between washes.
- Up to 3x More Hydrated Hair: supports softness, slip and manageability for all hair types.
- High-Perfumery Woody-Floral Fragrance: a long-lasting signature scent that is one of the reasons Match. became a Brazilian favorite.
- Vegan, Cruelty-Free & Recyclable Packaging: made in Brazil by O Boticário, a certified cruelty-free beauty house.
How To Use
- Wet hair thoroughly with warm water.
- Apply a small amount of shampoo directly to the scalp.
- Massage with your fingertips until a rich lather forms, working it down the lengths.
- Rinse completely and repeat if needed, especially if you use styling products.
- Follow with the Match Escudo de Hidratação Conditioner and Finisher to complete the 3-step routine.
Expert Tip: For very dehydrated or frizz-prone hair, do a double cleanse — a quick first wash to remove buildup, then a second, slower massage of 30 to 60 seconds so the Multi-Hyaluronic complex has time to work before rinsing.
Ingredients (Highlights)
- Multi-Hyaluronic Complex (Hyaluronic Acid, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid and more): a blend of eight hyaluronic forms in different molecular sizes that attract and hold water in the hair fiber.
- Helianthus Annuus (Sunflower) Seed Oil: lipid-rich oil that helps replenish the fiber's natural lipids and seal in moisture.
- Glycerin: a classic humectant that helps draw and retain hydration for softer, more elastic strands.
- Vitis Vinifera (Grape) Seed Extract: antioxidant-rich botanical that helps support the look and feel of stressed hair.
- Tocopherol (Vitamin E): antioxidant that helps protect the formula and condition the fiber.
- Cocamidopropyl Betaine & Coco-Glucoside: gentle coconut-derived co-surfactants that balance the cleansing system so hair does not feel stripped.
Full ingredient list (INCI): Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Parfum (Fragrance), Glycol Distearate, Decyl Glucoside, Phenoxyethanol, Coco-Glucoside, Glyceryl Oleate, Sodium Benzoate, Cocamide DIPA, Lactic Acid, Polysorbate 20, Laureth-4, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Sodium Gluconate, Guar Hydroxypropyltrimonium Chloride, Helianthus Annuus (Sunflower) Seed Oil, Potassium Chloride, Sodium Hydroxide, Citric Acid, Propylene Glycol, Formic Acid, 1,2-Hexanediol, Tocopherol, Hydrogenated Palm Glycerides Citrate, Xanthan Gum, Vitis Vinifera (Grape) Seed Extract, Caprylyl Glycol, Potassium Sorbate, Butylene Glycol, Sodium Sulfite, Trisodium EDTA, Glucose, Sodium Hyaluronate, Carrageenan Extract, Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Hydrolyzed Sodium Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Potassium Hyaluronate, Sodium Acetylated Hyaluronate, Sodium Hyaluronate Crosspolymer, Citronellol, Limonene, Linalool.
Warnings: For external use only. Cosmetic product. Avoid contact with the eyes. Do not apply to an irritated or broken scalp. Discontinue use if sensitization occurs. Keep out of the reach of children.
O Boticário was founded in 1977 as a small compounding pharmacy in Curitiba, Paraná, and grew into the largest beauty franchise network in Brazil, with thousands of stores across the country and a presence in dozens of markets worldwide. Known for its perfumery expertise and for formulas built around Brazilian botanical knowledge, the brand is certified cruelty-free and does not test its products on animals. Match. is its modular hair care platform, designed so you can combine shampoo, conditioner and finisher according to what your hair needs.
FAQ
Is this shampoo suitable for color-treated or chemically processed hair?
Yes. The Match Escudo de Hidratação line is designed for all hair types, including color-treated and chemically processed hair. Because it focuses on hydration and frizz control, it is a good fit for hair that feels dry or rough after chemical services.
Does it contain sulfates?
Yes, the cleansing system includes Sodium Laureth Sulfate, balanced with gentle coconut-derived co-surfactants. If you follow a strictly sulfate-free routine, this is not the right match for you.
Is it vegan and cruelty-free?
Yes. The formula is vegan and O Boticário is a certified cruelty-free brand. The bottle is also recyclable.
How often should I use it?
Use it as your regular shampoo, as often as you normally wash your hair. For very dry or frizz-prone hair, pairing it with the Match conditioner and finisher gives the best results.
Is the packaging labeled in English?
No. This is an authentic Brazilian product sourced in Brazil, so the bottle and its label are printed in Portuguese. The full usage instructions, ingredient list and warnings are translated for you on this page.
Discover more Brazilian beauty favorites at O Boticário Collection.