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Brazilian Smoothing Treatments
Discover the ultimate Brazilian Smoothing Collection, featuring premium salon-grade treatments and homecare essentials from leading Brazilian beauty brands. Rooted in Brazil's rich tradition of innovative hair care, this curated selection brings authentic, professional-quality products that transform hair with natural elegance and lasting smoothness.
Our collection emphasizes ethical formulations, prioritizing hair health without harsh chemicals, making it ideal for both salon professionals and at-home users seeking salon-worthy results.
Highlighting iconic products like Gold Spell's Liso Ético and Fioterapia lines, these treatments offer progressive straightening and deep nourishment using organic ingredients that respect hair's natural structure.
Tyrell Professional's Oxireduct Keratin Treatment delivers instant frizz control and moisture enhancement, perfect for busy lifestyles with same-day washability. Topterapia's Top Vip Progressive Hair Therapy provides silky, glossy finishes through hydrating keratin blends, while Vegan Hair by Prolisse caters to eco-conscious consumers with plant-based keratin solutions.
For maintenance, Novex and Lola From Rio, and much more brands, products ensure continued smoothness with formaldehyde-free masks and serums that seal cuticles and add radiant shine.
What sets this collection apart is its commitment to safety and sustainability—every product is free from formaldehyde and harsh chemicals, using advanced Brazilian technology that combines botanical extracts, hydrolyzed keratin, and thermal activation for gentle yet effective results.
Culturally inspired by Brazil's diverse hair textures, these formulations excel on wavy, curly, and coily hair, promoting volume control and frizz elimination while maintaining natural movement. Whether you're a salon owner stocking professional tools or a consumer maintaining your blowout at home, this collection delivers versatile, high-performance solutions backed by Brazilian expertise.
Explore the full collection below to find your perfect Brazilian blowout essentials.
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Gold Spell Alisei by Fioterapia - Straightening Professional Hair Treatment, Progressive & Smoothing Techonology- 8.45 fl oz (250 ml)
Gold SpellNo reviewsOriginal price 285.00 NIS - Original price 285.00 NISOriginal price285.00 NIS285.00 NIS - 285.00 NISCurrent price 285.00 NISPrepare to be utterly captivated by Alisei Progressive Smoothing Hair Treatment by Gold Spell, the revolutionary Fioterapia technology that tran...
View full detailsOriginal price 285.00 NIS - Original price 285.00 NISOriginal price285.00 NIS285.00 NIS - 285.00 NISCurrent price 285.00 NISSave 0% Save % -
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Braé Essential Leave-In Fluid, Repair & Thermal Protection for All Hair Types, 8.8 fl oz (260 ml)
BraéNo reviewsOriginal price 175.00 NISOriginal price 175.00 NIS - Original price 175.00 NISOriginal price 175.00 NISCurrent price 134.00 NIS134.00 NIS - 134.00 NISCurrent price 134.00 NISMulti-purpose leave-in Lightweight mist Heat styling support 260 mL / 8.79 fl oz Braé Essential Hair Repair Spray Make everyday styling feel...
View full detailsOriginal price 175.00 NISOriginal price 175.00 NIS - Original price 175.00 NISOriginal price 175.00 NISCurrent price 134.00 NIS134.00 NIS - 134.00 NISCurrent price 134.00 NISSave 23% Save % -
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Braé Hair Schedule Deep Repair Ampoule Kit - 3-Week Treatment for Complete Hair Transformation, 3x 0.44 fl oz (3x13ml)
Braé1 reviewOriginal price 188.00 NISOriginal price 188.00 NIS - Original price 188.00 NISOriginal price 188.00 NISCurrent price 159.00 NIS159.00 NIS - 159.00 NISCurrent price 159.00 NISUnlock the transformative power of a complete hair care journey with the Braé Hair Schedule Deep Repair Ampoule Kit. This intensive 3-week treatmen...
View full detailsOriginal price 188.00 NISOriginal price 188.00 NIS - Original price 188.00 NISOriginal price 188.00 NISCurrent price 159.00 NIS159.00 NIS - 159.00 NISCurrent price 159.00 NISSave 15% Save % -
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Gold Spell Co. Liso Ético - Chemical-Free Gradual Smoothing Hair Treatment Mask 8.45 oz (250ml)
Gold SpellNo reviewsOriginal price 347.00 NIS - Original price 347.00 NISOriginal price347.00 NIS347.00 NIS - 347.00 NISCurrent price 347.00 NISDiscover the secret to beautifully aligned, frizz-free hair with Gold Spell Co. Liso Ético, an innovative chemical-free cosmetic treatment mas...
View full detailsOriginal price 347.00 NIS - Original price 347.00 NISOriginal price347.00 NIS347.00 NIS - 347.00 NISCurrent price 347.00 NISSave 0% Save % -
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Tyrrel Oxireduct Formaldehyde-Free Brazilian Keratin Smoothing Treatment – 1L / 33.8 fl oz
Tyrrel ProfessionalNo reviewsOriginal price 446.00 NISOriginal price 446.00 NIS - Original price 446.00 NISOriginal price 446.00 NISCurrent price 371.00 NIS371.00 NIS - 371.00 NISCurrent price 371.00 NISDescription:Tyrrel Oxireduct is a professional-grade Brazilian keratin smoothing treatment designed for safe and effective hair realignment. Develo...
View full detailsOriginal price 446.00 NISOriginal price 446.00 NIS - Original price 446.00 NISOriginal price 446.00 NISCurrent price 371.00 NIS371.00 NIS - 371.00 NISCurrent price 371.00 NISSave 17% Save % -
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Braé Essential Shampoo + Conditioner Kit – Prolonged Hydration, Repair & Daily Protection – 2 × 8.45 fl oz (250 mL)
BraéNo reviewsOriginal price 304.00 NISOriginal price 304.00 NIS - Original price 304.00 NISOriginal price 304.00 NISCurrent price 258.00 NIS258.00 NIS - 258.00 NISCurrent price 258.00 NISFor hair that looks dull, feels stressed, or needs a more polished everyday finish, the BRAÉ Essential Kit offers a refined routine focused on pro...
View full detailsOriginal price 304.00 NISOriginal price 304.00 NIS - Original price 304.00 NISOriginal price 304.00 NISCurrent price 258.00 NIS258.00 NIS - 258.00 NISCurrent price 258.00 NISSave 15% Save % -
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Cadiveu Professional Plástica dos Fios Thermal Sealing Smoothing Kit (3-Piece) for Frizz Control + Shine
CadiveuNo reviewsOriginal price 333.00 NIS - Original price 832.00 NISOriginal price 333.00 NIS - Original price 832.00 NISOriginal price 333.00 NIS271.00 NIS - 712.00 NIS271.00 NIS - 712.00 NISCurrent price 271.00 NISElevate salon-grade smoothness with Cadiveu Professional Plástica dos Fios—a Brazilian-inspired thermal sealing routine created to help align t...
View full detailsOriginal price 333.00 NIS - Original price 832.00 NISOriginal price 333.00 NIS - Original price 832.00 NISOriginal price 333.00 NIS271.00 NIS - 712.00 NIS271.00 NIS - 712.00 NISCurrent price 271.00 NISSave up to 14% Save % -
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Gold Spell Sleep Effect Hydrating Mask, 8.45 fl oz / 250 ml
Gold SpellNo reviewsOriginal price 221.00 NISOriginal price 221.00 NIS - Original price 221.00 NISOriginal price 221.00 NISCurrent price 183.00 NIS183.00 NIS - 183.00 NISCurrent price 183.00 NISDescription: Introducing the Sleep Effect Mask from Gold Spell Cosmetics, an advanced post-chemical treatment designed to provide ultimate hydratio...
View full detailsOriginal price 221.00 NISOriginal price 221.00 NIS - Original price 221.00 NISOriginal price 221.00 NISCurrent price 183.00 NIS183.00 NIS - 183.00 NISCurrent price 183.00 NISSave 17% Save % -
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Prohall Burix One Organic Tanino Molecular Restructuring Treatment – Frizz Control and Deep Shine, 120ml (4.06 fl oz) or (33.81 fl oz)
Prohall ProfessionalNo reviewsOriginal price 184.00 NIS - Original price 541.00 NISOriginal price 184.00 NIS - Original price 541.00 NISOriginal price 184.00 NIS142.00 NIS - 483.00 NIS142.00 NIS - 483.00 NISCurrent price 142.00 NISProhall Burix One is a professional anti-frizz thermal treatment that combines the power of organic tannic acid with Amazon-sourced botanicals to...
View full detailsOriginal price 184.00 NIS - Original price 541.00 NISOriginal price 184.00 NIS - Original price 541.00 NISOriginal price 184.00 NIS142.00 NIS - 483.00 NIS142.00 NIS - 483.00 NISCurrent price 142.00 NISSave up to 11% Save % -
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Borabella Bóratx 19 Amino Professional Hair Botox Mask – Alignment, Deep Hydration & Mass Replenishment – 10.58 oz / 17.64 oz / 35.27 oz (300 g / 500 g / 1 kg)
BorabellaNo reviewsOriginal price 115.00 NIS - Original price 304.00 NISOriginal price 115.00 NIS - Original price 304.00 NISOriginal price 217.00 NIS115.00 NIS - 271.00 NIS115.00 NIS - 271.00 NISCurrent price 115.00 NISBorabella Bóratx 19 Amino is a salon-level hair botox mask created to refine the hair’s texture with a disciplined, luminous finish—while suppo...
View full detailsOriginal price 115.00 NIS - Original price 304.00 NISOriginal price 115.00 NIS - Original price 304.00 NISOriginal price 217.00 NIS115.00 NIS - 271.00 NIS115.00 NIS - 271.00 NISCurrent price 115.00 NISSave up to 19% Save % -
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Versatium Formaldehyde-Free Smoothing Complete Kit (Prep Shampoo + Organic Progressive + Hair Mask) 88.78 oz (2 x 1 L + 10.58 oz / 300 g)
VersatiumNo reviewsOriginal price 916.00 NISOriginal price 916.00 NIS - Original price 916.00 NISOriginal price 916.00 NISCurrent price 812.00 NIS812.00 NIS - 812.00 NISCurrent price 812.00 NISCreated for salons, international resellers, and elevated homecare routines, this Versatium complete kit brings together three essentials to suppo...
View full detailsOriginal price 916.00 NISOriginal price 916.00 NIS - Original price 916.00 NISOriginal price 916.00 NISCurrent price 812.00 NIS812.00 NIS - 812.00 NISCurrent price 812.00 NISSave 11% Save % -
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Felps Professional Omega Zero Nanoplastia Sensitive Hair Smoothing Treatment – Volume Reduction, Hair Alignment, Shine & Softness – 16.9 oz (500 ml) or 33.8 oz (1 L)
Felps ProfessionalNo reviewsOriginal price 224.00 NIS - Original price 541.00 NISOriginal price 224.00 NIS - Original price 541.00 NISOriginal price 541.00 NIS224.00 NIS - 483.00 NIS224.00 NIS - 483.00 NISCurrent price 224.00 NISElevate your smoothing service with Felps Professional Omega Zero Nanoplastia Sensitive, a Brazilian salon essential created to refine texture, red...
View full detailsOriginal price 224.00 NIS - Original price 541.00 NISOriginal price 224.00 NIS - Original price 541.00 NISOriginal price 541.00 NIS224.00 NIS - 483.00 NIS224.00 NIS - 483.00 NISCurrent price 224.00 NISSave up to 11% Save % -
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Lola From Rio Vintage Girls Creme Alisante, Formaldehyde-Free Hair Smoothing & Volume Reduction Cream. Available in 100g (3.52 oz) and 850g (29.98 oz)
Lola CosmeticsNo reviewsOriginal price 104.00 NIS - Original price 333.00 NISOriginal price 104.00 NIS - Original price 333.00 NISOriginal price 104.00 NIS92.00 NIS - 283.00 NIS92.00 NIS - 283.00 NISCurrent price 92.00 NISDiscover the transformative sophistication of Lola From Rio Vintage Girls Creme Alisante, a revolutionary formaldehyde-free hair smoothing system...
View full detailsOriginal price 104.00 NIS - Original price 333.00 NISOriginal price 104.00 NIS - Original price 333.00 NISOriginal price 104.00 NIS92.00 NIS - 283.00 NIS92.00 NIS - 283.00 NISCurrent price 92.00 NISSave up to 15% Save % -
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Borabella Brush 9-in-1 Blow Dry Fluid Leave-In – Heat Protection, 3D Shine & Faster Drying – 10.14 fl oz (300 ml)
BorabellaNo reviewsOriginal price 138.00 NISOriginal price 138.00 NIS - Original price 138.00 NISOriginal price 138.00 NISCurrent price 129.00 NIS129.00 NIS - 129.00 NISCurrent price 129.00 NISBorabella Brush is a lightweight, multifunctional finishing fluid created to elevate the blow-dry experience—whether in a professional salon o...
View full detailsOriginal price 138.00 NISOriginal price 138.00 NIS - Original price 138.00 NISOriginal price 138.00 NISCurrent price 129.00 NIS129.00 NIS - 129.00 NISCurrent price 129.00 NISSave 7% Save % -
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Receitinha Poderosa by Gold Spell Co. Hair Serum - Anti-Frizz & Thermal Protection Elixir - 8.45 fl oz (250 ml)
Gold SpellNo reviewsOriginal price 317.00 NISOriginal price 317.00 NIS - Original price 317.00 NISOriginal price 317.00 NISCurrent price 283.00 NIS283.00 NIS - 283.00 NISCurrent price 283.00 NISDiscover the secret to enduring hair beauty with Gold Spell Co.'s Receitinha Poderosa Hair Serum. This innovative elixir creates an invisible prote...
View full detailsOriginal price 317.00 NISOriginal price 317.00 NIS - Original price 317.00 NISOriginal price 317.00 NISCurrent price 283.00 NIS283.00 NIS - 283.00 NISCurrent price 283.00 NISSave 11% Save % -
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Borabella Selagem 3D Brilho Gloss Sealant – Professional Brazilian Hair Smoothing & Intense Shine – 11.83 fl oz / 33.81 fl oz (350 ml / 1 L)
BorabellaNo reviewsOriginal price 188.00 NIS - Original price 400.00 NISOriginal price 188.00 NIS - Original price 400.00 NISOriginal price 188.00 NIS138.00 NIS - 367.00 NIS138.00 NIS - 367.00 NISCurrent price 138.00 NISExperience the pinnacle of hair alignment and luminosity with the Borabella Selagem 3D Brilho Gloss Sealant. This innovative professional treatm...
View full detailsOriginal price 188.00 NIS - Original price 400.00 NISOriginal price 188.00 NIS - Original price 400.00 NISOriginal price 188.00 NIS138.00 NIS - 367.00 NIS138.00 NIS - 367.00 NISCurrent price 138.00 NISSave up to 27% Save % -
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Borabella NeutraQuimic Professional pH Neutralizer & Bond Rebuilder – Post-Chemical Recovery & Odor Eliminator – 16.9 fl oz (500 ml)
BorabellaNo reviewsOriginal price 217.00 NISOriginal price 217.00 NIS - Original price 217.00 NISOriginal price 217.00 NISCurrent price 175.00 NIS175.00 NIS - 175.00 NISCurrent price 175.00 NISThe Borabella NeutraQuimic is an indispensable professional solution designed to be the final, critical step in any chemical hair transforma...
View full detailsOriginal price 217.00 NISOriginal price 217.00 NIS - Original price 217.00 NISOriginal price 217.00 NISCurrent price 175.00 NIS175.00 NIS - 175.00 NISCurrent price 175.00 NISSave 19% Save % -
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Fashion Gold Premium Smoothing Treatment for Long‑Lasting Alignment & Shine (150g / 300g / 500g)
Ybera ParisNo reviewsOriginal price 288.00 NIS - Original price 832.00 NISOriginal price 288.00 NIS - Original price 832.00 NISOriginal price 288.00 NIS242.00 NIS - 695.00 NIS242.00 NIS - 695.00 NISCurrent price 242.00 NISThe Ybera Paris Fashion Gold Premium Smoothing Treatment delivers an elevated Brazilian smoothing ritual for those who desire sleek, aligned, lumi...
View full detailsOriginal price 288.00 NIS - Original price 832.00 NISOriginal price 288.00 NIS - Original price 832.00 NISOriginal price 288.00 NIS242.00 NIS - 695.00 NIS242.00 NIS - 695.00 NISCurrent price 242.00 NISSave up to 16% Save % -
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Felps Professional XBTX Omega Zero Organic Hair Smoothing Treatment – Volume Reduction, Frizz Control, Hydration & Shine – 10.58 oz (300 g) or 2.2 lb (1 kg)
Felps ProfessionalNo reviewsOriginal price 130.00 NIS - Original price 383.00 NISOriginal price 130.00 NIS - Original price 383.00 NISOriginal price 383.00 NIS130.00 NIS - 367.00 NIS130.00 NIS - 367.00 NISCurrent price 130.00 NISIntroduce a smoother, more refined finish to your service menu with Felps Professional XBTX Omega Zero Organic—a Brazilian salon staple created for...
View full detailsOriginal price 130.00 NIS - Original price 383.00 NISOriginal price 130.00 NIS - Original price 383.00 NISOriginal price 383.00 NIS130.00 NIS - 367.00 NIS130.00 NIS - 367.00 NISCurrent price 130.00 NISSave up to 4% Save % -
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Borabella Perfecta Bio Definitive Professional Smoothing & Thermal Realignment – 12 Oils + 19 Amino Acids – (350 ml / 1 L)
Borabella1 reviewOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS175.00 NIS - 371.00 NIS175.00 NIS - 371.00 NISCurrent price 175.00 NISBorabella Perfecta Bio Definitive is positioned as Borabella’s most advanced professional solution for refined hair alignment and long-wear disc...
View full detailsOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS175.00 NIS - 371.00 NIS175.00 NIS - 371.00 NISCurrent price 175.00 NISSave up to 11% Save % -
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Borabella Não Chore Mais Smoothing Treatment System (Pro Use): Brazilian Blowout-Style Smoothing Treatment – 11.83 fl oz / 33.81 fl oz (350 ml / 1 L)
BorabellaNo reviewsOriginal price 179.00 NIS - Original price 367.00 NISOriginal price179.00 NIS - 367.00 NIS179.00 NIS - 367.00 NISCurrent price 179.00 NISBorabella Não Chore Mais Alisamento is professional smoothing treatment, a go-to choice for salons and trained users who want a polished, Brazilia...
View full detailsOriginal price 179.00 NIS - Original price 367.00 NISOriginal price179.00 NIS - 367.00 NIS179.00 NIS - 367.00 NISCurrent price 179.00 NISSave up to 0% Save % -
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Prohall Select One Brazilian Keratin Protein Smoothing Treatment for Frizz Control and Shine – 300ml (10.14 fl oz) or (33.81 fl oz)
Prohall ProfessionalNo reviewsOriginal price 204.00 NIS - Original price 433.00 NISOriginal price204.00 NIS - 433.00 NIS204.00 NIS - 433.00 NISCurrent price 204.00 NISProhall Select One is a professional Brazilian keratin smoothing treatment designed to help reduce frizz, control excess volume, and leave hair wi...
View full detailsOriginal price 204.00 NIS - Original price 433.00 NISOriginal price204.00 NIS - 433.00 NIS204.00 NIS - 433.00 NISCurrent price 204.00 NISSave up to 0% Save % -
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Borabella CauterGloss Professional Cuticle Sealer & Mirror Gloss Treatment – Immediate Reconstruction & Frizz Control – 16.9 fl oz (500 ml)
BorabellaNo reviewsOriginal price 200.00 NISOriginal price 200.00 NIS - Original price 200.00 NISOriginal price 200.00 NISCurrent price 167.00 NIS167.00 NIS - 167.00 NISCurrent price 167.00 NISThe Borabella CauterGloss is a professional-grade cuticle sealer and gloss treatment designed to deliver immediate, visible transformation ...
View full detailsOriginal price 200.00 NISOriginal price 200.00 NIS - Original price 200.00 NISOriginal price 200.00 NISCurrent price 167.00 NIS167.00 NIS - 167.00 NISCurrent price 167.00 NISSave 17% Save % -
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Borabella SOS Extreme Professional Hair Reconstructor – Anti-Breakage & Fiber Recovery – 8.11 fl oz (240 ml)
BorabellaNo reviewsOriginal price 138.00 NISOriginal price 138.00 NIS - Original price 138.00 NISOriginal price 138.00 NISCurrent price 121.00 NIS121.00 NIS - 121.00 NISCurrent price 121.00 NISThe Borabella SOS Extreme is a professional-grade, fast-acting hair reconstructor designed to rescue hair that has reached its most critical s...
View full detailsOriginal price 138.00 NISOriginal price 138.00 NIS - Original price 138.00 NISOriginal price 138.00 NISCurrent price 121.00 NIS121.00 NIS - 121.00 NISCurrent price 121.00 NISSave 12% Save % -
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Borabella Pra Tudo 25-Active All-in-One Hair Mask – Hydration, Nutrition & Repair – 10.58 oz / 17.64 oz / 35.27 oz (300 g / 500 g / 1 kg)
BorabellaNo reviewsOriginal price 167.00 NIS - Original price 304.00 NISOriginal price 167.00 NIS - Original price 304.00 NISOriginal price 167.00 NIS129.00 NIS - 271.00 NIS129.00 NIS - 271.00 NISCurrent price 129.00 NISElevate your haircare routine with the ultimate salon secret for a complete hair schedule in a single step. The Borabella Pra Tudo Mask is an in...
View full detailsOriginal price 167.00 NIS - Original price 304.00 NISOriginal price 167.00 NIS - Original price 304.00 NISOriginal price 167.00 NIS129.00 NIS - 271.00 NIS129.00 NIS - 271.00 NISCurrent price 129.00 NISSave up to 23% Save % -
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Felps Professional Omega Zero Resistance Nanoplastia Hair Smoothing Treatment – Formaldehyde-Free, Shine & Frizz Control – 16.9 oz (500 ml) or 33.8 oz (1 L)
Felps ProfessionalNo reviewsOriginal price 416.00 NIS - Original price 624.00 NISOriginal price 416.00 NIS - Original price 624.00 NISOriginal price 416.00 NIS367.00 NIS - 516.00 NIS367.00 NIS - 516.00 NISCurrent price 367.00 NISMeet Felps Professional Omega Zero Resistance Nanoplastia, a Brazilian salon-grade smoothing service designed to refine texture, reduce volume, and...
View full detailsOriginal price 416.00 NIS - Original price 624.00 NISOriginal price 416.00 NIS - Original price 624.00 NISOriginal price 416.00 NIS367.00 NIS - 516.00 NIS367.00 NIS - 516.00 NISCurrent price 367.00 NISSave up to 17% Save % -
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Borabella Biokeratin Bioidentical Liquid Keratin Treatment – Instant Recovery, Deep Strengthening & Natural Shine – 8.11 fl oz (240 ml)
BorabellaNo reviewsOriginal price 146.00 NISOriginal price 146.00 NIS - Original price 146.00 NISOriginal price 146.00 NISCurrent price 125.00 NIS125.00 NIS - 125.00 NISCurrent price 125.00 NISThe Borabella Biokeratin Bioidentical Liquid Keratin is an advanced restorative treatment developed through genetic engineering to fait...
View full detailsOriginal price 146.00 NISOriginal price 146.00 NIS - Original price 146.00 NISOriginal price 146.00 NISCurrent price 125.00 NIS125.00 NIS - 125.00 NISCurrent price 125.00 NISSave 14% Save % -
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Forever Liss BTX Zero Hair Alignment & Volume Reduction Mask - 150g/ 250g/ 1kg
Forever LissNo reviewsOriginal price 92.00 NIS - Original price 375.00 NISOriginal price 92.00 NIS - Original price 375.00 NISOriginal price 167.00 NIS92.00 NIS - 317.00 NIS92.00 NIS - 317.00 NISCurrent price 92.00 NISDiscover the pinnacle of Brazilian hair discipline with the Forever Liss BTX Zero Volume Mask. Designed for those who demand uncompromising result...
View full detailsOriginal price 92.00 NIS - Original price 375.00 NISOriginal price 92.00 NIS - Original price 375.00 NISOriginal price 167.00 NIS92.00 NIS - 317.00 NIS92.00 NIS - 317.00 NISCurrent price 92.00 NISSave up to 15% Save % -
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DaBelle Cereja Mania Hydration Hair Mask for Deep Moisture, Peptide Shield & Shine – 28.22 oz (800 g) or 14.11 oz (400 g)
DaBelleNo reviewsOriginal price 84.00 NIS - Original price 104.00 NISOriginal price 84.00 NIS - Original price 104.00 NISOriginal price 84.00 NIS63.00 NIS - 84.00 NIS63.00 NIS - 84.00 NISCurrent price 63.00 NISDesigned for the hydration stage of a modern Brazilian hair ritual, the DaBelle Máscara de Hidratação Cereja Mania delivers a concentrated, creamy...
View full detailsOriginal price 84.00 NIS - Original price 104.00 NISOriginal price 84.00 NIS - Original price 104.00 NISOriginal price 84.00 NIS63.00 NIS - 84.00 NIS63.00 NIS - 84.00 NISCurrent price 63.00 NISSave up to 25% Save % -
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DaBelle Cereja Mania Hydration + Shine Shampoo & Conditioner Kit for Soft Hair and Gloss – 450ml
DaBelleNo reviewsOriginal price 104.00 NISOriginal price 104.00 NIS - Original price 104.00 NISOriginal price 104.00 NISCurrent price 84.00 NIS84.00 NIS - 84.00 NISCurrent price 84.00 NISCreate a lighter, shinier wash-day ritual with the DaBelle Cereja Mania Hydration + Shine Kit. This Brazilian duo pairs a gentle shampoo that clea...
View full detailsOriginal price 104.00 NISOriginal price 104.00 NIS - Original price 104.00 NISOriginal price 104.00 NISCurrent price 84.00 NIS84.00 NIS - 84.00 NISCurrent price 84.00 NISSave 19% Save % -
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Braé Beauty Sleep Night Hair Serum – Overnight Hydration, Shine & Anti-Frizz – 3.38 fl oz (100 mL)
BraéNo reviewsOriginal price 175.00 NISOriginal price 175.00 NIS - Original price 175.00 NISOriginal price 175.00 NISCurrent price 163.00 NIS163.00 NIS - 163.00 NISCurrent price 163.00 NISTurn nightly rest into a refined hair ritual. BRAÉ Beauty Sleep Night Hair Serum is a fast-absorbing cream-gel leave-in created to help hair feel s...
View full detailsOriginal price 175.00 NISOriginal price 175.00 NIS - Original price 175.00 NISOriginal price 175.00 NISCurrent price 163.00 NIS163.00 NIS - 163.00 NISCurrent price 163.00 NISSave 7% Save % -
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Braé Divine Hair Care Kit - Frizz-Free, Soft & Hydrated Hair (Shampoo 250ml, Conditioner 250ml & Mask 200g)
BraéNo reviewsOriginal price 466.00 NISOriginal price 466.00 NIS - Original price 466.00 NISOriginal price 466.00 NISCurrent price 383.00 NIS383.00 NIS - 383.00 NISCurrent price 383.00 NISSay goodbye to frizz and embrace perfectly smooth, soft, and radiant hair with the Braé Divine Hair Care Kit. This complete hair care line is exper...
View full detailsOriginal price 466.00 NISOriginal price 466.00 NIS - Original price 466.00 NISOriginal price 466.00 NISCurrent price 383.00 NIS383.00 NIS - 383.00 NISCurrent price 383.00 NISSave 18% Save % -
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Gold Spell Co. Milagrosa Pós Química: Post-Chemical Hair Repair Mask - Intensive Repair & Restoration For All Hair Types 8.45 fl oz (250 ml)
Gold Spell1 reviewOriginal price 333.00 NISOriginal price 333.00 NIS - Original price 333.00 NISOriginal price 333.00 NISCurrent price 308.00 NIS308.00 NIS - 308.00 NISCurrent price 308.00 NISHave you been searching for a post-chemical hair reconstruction that delivers real, visible, and miraculous results? Your search ends here! I...
View full detailsOriginal price 333.00 NISOriginal price 333.00 NIS - Original price 333.00 NISOriginal price 333.00 NISCurrent price 308.00 NIS308.00 NIS - 308.00 NISCurrent price 308.00 NISSave 8% Save % -
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Let Me Be Protein Smoothing Single Step Hair Treatment – Formaldehyde-Free Brazilian Keratin for Absolute Straightening – Two Available Sizes (500ml & 1L)
Let Me BeNo reviewsOriginal price 312.00 NIS - Original price 466.00 NISOriginal price 312.00 NIS - Original price 466.00 NISOriginal price 312.00 NIS233.00 NIS - 404.00 NIS233.00 NIS - 404.00 NISCurrent price 233.00 NISExperience the pinnacle of Brazilian hair technology with the Let Me Be Protein Smoothing Single Step treatment. This sophisticated, high-performan...
View full detailsOriginal price 312.00 NIS - Original price 466.00 NISOriginal price 312.00 NIS - Original price 466.00 NISOriginal price 312.00 NIS233.00 NIS - 404.00 NIS233.00 NIS - 404.00 NISCurrent price 233.00 NISSave up to 25% Save % -
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Felps Professional Quiabo XBTX Antifrizz Volume-Reducing Mask – Frizz Control, Hair Alignment, Nourish & Shine – 10.58 oz (300 g) or 2.2 lb (1 kg)
Felps ProfessionalNo reviewsOriginal price 97.00 NIS - Original price 375.00 NISOriginal price 97.00 NIS - Original price 375.00 NISOriginal price 375.00 NIS97.00 NIS - 321.00 NIS97.00 NIS - 321.00 NISCurrent price 97.00 NISDesigned for the polished results clients expect from Brazilian salons, Felps Professional Quiabo XBTX Antifrizz Volume-Reducing Mask is a smoothin...
View full detailsOriginal price 97.00 NIS - Original price 375.00 NISOriginal price 97.00 NIS - Original price 375.00 NISOriginal price 375.00 NIS97.00 NIS - 321.00 NIS97.00 NIS - 321.00 NISCurrent price 97.00 NISSave up to 14% Save % -
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Borabella Não Chore Mais Professional Smoothing Kit (Step 1 + Step 2) – 23.66 fl oz (700 ml) or 67.62 fl oz (2 L)
BorabellaNo reviewsOriginal price 346.00 NIS - Original price 832.00 NISOriginal price 346.00 NIS - Original price 832.00 NISOriginal price 346.00 NIS233.00 NIS - 637.00 NIS233.00 NIS - 637.00 NISCurrent price 233.00 NISFor salons and experienced professionals, consistent results start with a complete protocol. The Borabella Não Chore Mais Professional Smoothing ...
View full detailsOriginal price 346.00 NIS - Original price 832.00 NISOriginal price 346.00 NIS - Original price 832.00 NISOriginal price 346.00 NIS233.00 NIS - 637.00 NIS233.00 NIS - 637.00 NISCurrent price 233.00 NISSave up to 23% Save % -
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Gold Spell Co. Perfect Smooth Duo: Alisei by Fioterapia, Progressive Hair Treatment & Liso Ético Mask - Perfect for Brazilian Blowout & Aligned Hair Results
Gold SpellNo reviewsOriginal price 862.00 NISOriginal price 862.00 NIS - Original price 862.00 NISOriginal price 862.00 NISCurrent price 716.00 NIS716.00 NIS - 716.00 NISCurrent price 716.00 NISUnveil the secret to impeccably smooth, radiant, and resilient hair with the Gold Spell Co. Perfect Smooth Duo. This exclusive bundle combines t...
View full detailsOriginal price 862.00 NISOriginal price 862.00 NIS - Original price 862.00 NISOriginal price 862.00 NISCurrent price 716.00 NIS716.00 NIS - 716.00 NISCurrent price 716.00 NISSave 17% Save % -
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Gold Spell Co. Liso Ético Complete Care Bundle: Mask + Pré-Poo + Shampoo + Conditioner - Smoothing Effect and Disciplined Hair Ultimate Solution (Approx. 33.8 fl oz / 1000g Total)
Gold SpellNo reviewsOriginal price 999.00 NISOriginal price 999.00 NIS - Original price 999.00 NISOriginal price 999.00 NISCurrent price 878.00 NIS878.00 NIS - 878.00 NISCurrent price 878.00 NISDiscover the ultimate secret to beautifully aligned, frizz-free hair with the Gold Spell Co. Liso Ético Complete Care Bundle. This comprehensive...
View full detailsOriginal price 999.00 NISOriginal price 999.00 NIS - Original price 999.00 NISOriginal price 999.00 NISCurrent price 878.00 NIS878.00 NIS - 878.00 NISCurrent price 878.00 NISSave 12% Save % -
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Ana Paula Carvalho LL Supreme Liso Lambido Evolution Hair Realignment Kit – Shampoo 500 ml (16.91 oz) + Smoothing Mask 1 L (33.81 oz)
Ana Paula CarvalhoNo reviewsOriginal price 874.00 NISOriginal price 874.00 NIS - Original price 874.00 NISOriginal price 874.00 NISCurrent price 712.00 NIS712.00 NIS - 712.00 NISCurrent price 712.00 NISWhat was already brilliant has become even better. Introducing LL Supreme, the highly anticipated evolution of the globally acclaimed Liso Lambido...
View full detailsOriginal price 874.00 NISOriginal price 874.00 NIS - Original price 874.00 NISOriginal price 874.00 NISCurrent price 712.00 NIS712.00 NIS - 712.00 NISCurrent price 712.00 NISSave 19% Save % -
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Ana Paula Carvalho Liso Lambido Supreme Gloss & Realignment Kit – Smoothing Mask 33.81 oz (1 L) and Shampoo 16.91 oz (500 ml)
Ana Paula CarvalhoNo reviewsOriginal price 749.00 NISOriginal price 749.00 NIS - Original price 749.00 NISOriginal price 749.00 NISCurrent price 658.00 NIS658.00 NIS - 658.00 NISCurrent price 658.00 NISExperience the ultimate evolution in hair realignment with the Liso Lambido Supreme Kit by Ana Paula Carvalho. This professional-grade system is m...
View full detailsOriginal price 749.00 NISOriginal price 749.00 NIS - Original price 749.00 NISOriginal price 749.00 NISCurrent price 658.00 NIS658.00 NIS - 658.00 NISCurrent price 658.00 NISSave 12% Save % -
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Natureza Cosméticos Green Coffee (Café Verde) - Purifying & Volume‑Reducing Hair System 1L Each
Natureza CosméticosNo reviewsOriginal price 375.00 NISOriginal price 375.00 NIS - Original price 375.00 NISOriginal price 375.00 NISCurrent price 329.00 NIS329.00 NIS - 329.00 NISCurrent price 329.00 NISElevate your hair‑care ritual with the Café Verde Hair System from Natureza Cosméticos, a Brazilian salon‑grade duo crafted to purify, smooth, a...
View full detailsOriginal price 375.00 NISOriginal price 375.00 NIS - Original price 375.00 NISOriginal price 375.00 NISCurrent price 329.00 NIS329.00 NIS - 329.00 NISCurrent price 329.00 NISSave 12% Save % -
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Natureza Cosméticos Ntox de Cenoura - Volume‑Reducing & Fiber‑Aligning Hair Botox Mask 1kg
Natureza CosméticosNo reviewsOriginal price 333.00 NISOriginal price 333.00 NIS - Original price 333.00 NISOriginal price 333.00 NISCurrent price 275.00 NIS275.00 NIS - 275.00 NISCurrent price 275.00 NISDiscover a modern approach to volume reduction with the Ntox de Cenoura by Natureza Cosméticos, a professional Brazilian hair‑care formula design...
View full detailsOriginal price 333.00 NISOriginal price 333.00 NIS - Original price 333.00 NISOriginal price 333.00 NISCurrent price 275.00 NIS275.00 NIS - 275.00 NISCurrent price 275.00 NISSave 17% Save % -
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Prohall Blend Repair Organic Hair Btx Treatment for Frizz Control and Fiber Reconstruction – 10.58 oz (300 g) or 35.27 oz (1 kg)
Prohall ProfessionalNo reviewsOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS167.00 NIS - 358.00 NIS167.00 NIS - 358.00 NISCurrent price 167.00 NISProhall Select Blond is a professional-grade anti-frizz treatment specifically engineered for blonde, highlighted, and color-treated hair. This ...
View full detailsOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS - Original price 416.00 NISOriginal price 217.00 NIS167.00 NIS - 358.00 NIS167.00 NIS - 358.00 NISCurrent price 167.00 NISSave up to 14% Save % -
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Prohall Select Blond Organic Toning & Anti-Frizz Smoothing Treatment for Blonde and Color-Treated Hair – 4.06 oz (120 ml) / 33.81 oz (1 L)
Prohall Professional1 reviewOriginal price 150.00 NIS - Original price 583.00 NISOriginal price 150.00 NIS - Original price 583.00 NISOriginal price 150.00 NIS117.00 NIS - 516.00 NIS117.00 NIS - 516.00 NISCurrent price 117.00 NISProhall Select Blond is a professional-grade anti-frizz treatment specifically engineered for blonde, highlighted, and color-treated hair. This ...
View full detailsOriginal price 150.00 NIS - Original price 583.00 NISOriginal price 150.00 NIS - Original price 583.00 NISOriginal price 150.00 NIS117.00 NIS - 516.00 NIS117.00 NIS - 516.00 NISCurrent price 117.00 NISSave up to 11% Save % -
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Borabella Não Chore Mais Anti-Residue Clarifying Shampoo Step 1 (Pro Use) – 11.83 fl oz / 33.81 fl oz (350 ml / 1 L)
BorabellaNo reviewsOriginal price 121.00 NIS - Original price 175.00 NISOriginal price121.00 NIS - 175.00 NIS121.00 NIS - 175.00 NISCurrent price 121.00 NISThe first step makes all the difference. Borabella Não Chore Mais Anti-Residue Clarifying Shampoo (Step 1) is a professional prep cleanser designe...
View full detailsOriginal price 121.00 NIS - Original price 175.00 NISOriginal price121.00 NIS - 175.00 NIS121.00 NIS - 175.00 NISCurrent price 121.00 NISSave up to 0% Save % -
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DaBelle Cereja Mania Oil-in-Cream Leave-In with Thermal Protection, UV Filter & Peptide Shield – 6.42 oz (190 ml)
DaBelleNo reviewsOriginal price 100.00 NISOriginal price 100.00 NIS - Original price 100.00 NISOriginal price 100.00 NISCurrent price 79.00 NIS79.00 NIS - 79.00 NISCurrent price 79.00 NISExperience the ultimate hydration shield with DaBelle Óleo em Creme Cereja Mania. This ultra-creamy, multifunctional hybrid is designed to deliver ...
View full detailsOriginal price 100.00 NISOriginal price 100.00 NIS - Original price 100.00 NISOriginal price 100.00 NISCurrent price 79.00 NIS79.00 NIS - 79.00 NISCurrent price 79.00 NISSave 21% Save % -
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Lola From Rio Liso, Leve and Solto Thermoactive Anti-Frizz Spray for Straight Hair, 6.76 oz (200 ml)
Lola CosmeticsNo reviewsOriginal price 125.00 NISOriginal price 125.00 NIS - Original price 125.00 NISOriginal price 125.00 NISCurrent price 104.00 NIS104.00 NIS - 104.00 NISCurrent price 104.00 NISElevate your hair care ritual with Lola From Rio Liso, Leve and Solto Spray Alisador Anti-Frizz, a sophisticated thermoactive formula designed to...
View full detailsOriginal price 125.00 NISOriginal price 125.00 NIS - Original price 125.00 NISOriginal price 125.00 NISCurrent price 104.00 NIS104.00 NIS - 104.00 NISCurrent price 104.00 NISSave 17% Save % -
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Widi Care Phyto Keratin Reconstruction Mask – Intensive Keratin Charge for Damaged Hair – 8.45 oz (250ml)
Widi CareNo reviewsOriginal price 117.00 NISOriginal price 117.00 NIS - Original price 117.00 NISOriginal price 117.00 NISCurrent price 104.00 NIS104.00 NIS - 104.00 NISCurrent price 104.00 NISRevive compromised hair with the Widi Care Phyto Keratin Reconstruction Mask. This "Keratin Charge" treatment is a high-performance solution for s...
View full detailsOriginal price 117.00 NISOriginal price 117.00 NIS - Original price 117.00 NISOriginal price 117.00 NISCurrent price 104.00 NIS104.00 NIS - 104.00 NISCurrent price 104.00 NISSave 11% Save %