Prohall Selve Hydra Moisturizing Shampoo – Gentle Cleansing and Dryness Protection – 13.52 fl oz (400 ml)
- Cleanses hair and scalp gently, without the stripped, squeaky feeling that harsher shampoos can leave.
- Helps lengths that lose moisture quickly look and feel more hydrated after washing.
- Frizz looks softer and the surface of the strand looks more even.
- Hair is left feeling smoother and more resilient, with a healthier-looking shine.
Made for dry, dehydrated or dull-looking hair, and for anyone whose lengths feel rough right after washing. It works as a mild everyday wash for normal hair too, and fits maintenance routines for coloured, bleached or smoothed hair. It is a rinse-out cosmetic shampoo for external use on the hair and scalp only.
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- Brazilian formula from Prohall Professional, sourced in Brazil and shipped in its original packaging.
- Two declared botanical actives: aloe vera leaf extract and flaxseed extract.
- 13.52 fl oz (400 ml) bottle, the daily-wash format of the Selve Hydra range.
- Gentle enough for daily use, including on chemically processed hair.
- Sits at the start of a full Selve Hydra routine, before a conditioner or mask.
Soak the hair thoroughly with warm water. Apply the shampoo and massage gently until it lathers, working it through the scalp and the lengths. Rinse out completely and repeat if needed, then follow with your conditioner or mask. Suitable for daily use.
- Liquid shampoo in a 400 ml flip-cap bottle; the label is printed in Portuguese and reads 400 ml rather than fl oz.
- Prohall Professional does not publish a full INCI list for this product, so the panel on the bottle is the authoritative source.
- On very dry or chemically processed lengths, keeping the second wash short and concentrating the lather at the roots helps the ends stay comfortable.
The two declared botanicals cover different halves of the same job. Aloe vera leaf extract is the humectant side, the part that helps hair hold on to the look and feel of moisture through a wash, while flaxseed extract is the conditioning and smoothing side, leaving the fibre feeling more supple and the frizz looking softer. Put into a mild daily cleanser rather than a strong detergent base, that pairing is what lets the Selve Hydra shampoo wash hair clean and still leave it feeling hydrated instead of stripped.
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Learn moreMeet the Prohall Selve Hydra Moisturizing Shampoo, the daily wash of Prohall Professional's Brazilian Selve line — 13.52 fl oz (400 ml) of a gentle, low-stripping cleanser for hair that loses moisture fast.
Built around aloe vera leaf extract and flaxseed extract, it lathers up and rinses clean while helping preserve the hair's natural moisture, so lengths look softer, shinier and more resilient from root to tip instead of squeaky and dry.
In Brazil, where humidity, strong sun and salt water are part of ordinary life, a shampoo is expected to do far more than foam — and the Selve Hydra is written for exactly that kind of routine: light enough for daily use, and still comfortable on lengths that feel parched.
Key Features:
- Gentle cleansing: Washes away build-up and excess oil while helping preserve the hair's natural moisture.
- Dryness protection: Helps support the look of hydration on lengths that dry out quickly.
- Softness and shine: Hair is left feeling smoother to the touch, with a healthier-looking gloss.
- Frizz control: Flaxseed extract helps the surface of the strand look more even and less fluffy.
- Fibre conditioning: Helps hair feel more resilient from the roots through to the ends.
- Daily-use format: A 13.52 fl oz (400 ml) bottle made for everyday washing, even on the busiest weeks.
- Pairs with the line: Designed to sit at the start of a full Selve Hydra routine.
How To Use
- Wet: Soak the hair thoroughly with warm water, from roots to ends.
- Massage: Apply the shampoo and massage gently until it lathers, working it through the scalp and the lengths.
- Rinse: Rinse out completely and repeat if needed, then follow with your conditioner or mask.
Expert Tip: On very dry or chemically processed lengths, keep the second wash short — concentrate the lather at the roots and let the run-off do the work on the ends.
Ingredients (Highlights)
- Aloe Vera Leaf Extract: A classic botanical humectant used in hair care to help hair look and feel more hydrated and conditioned.
- Flaxseed Extract: A Brazilian hair-care favourite that helps soften the look of frizz and leaves the fibre feeling more supple.
Full Ingredient List (INCI): Please refer to the product label. (Pending verification.)
About Prohall Professional
Welcome to the world of Prohall Professional, a Brazilian professional hair care house whose catalogue runs from salon smoothing systems to everyday home-care lines such as Selve — where the Hydra range is the moisture-focused chapter, built around gentle washing rather than heavy detergents.
Prohall Professional products are developed and manufactured in Brazil, a market where heat, humidity and frequent chemical services push hair hard, which is exactly why Brazilian formulas lean so heavily on botanical extracts, oils and generous hydration.
FAQ
Which hair types is the Selve Hydra Shampoo for?
It is aimed at dry, dehydrated or dull-looking hair, and at anyone whose lengths feel rough right after washing. Normal hair can use it too, as a gentler everyday wash.
Can I use it every day?
Yes. It is formulated as a mild daily cleanser, so it suits frequent washing as well as occasional use.
Can I use it on coloured, bleached or smoothed hair?
Yes. It is a rinse-out cosmetic shampoo and is commonly used as part of maintenance routines after colouring, bleaching or smoothing services.
Is this authentic, and why is the label in Portuguese?
Every bottle arrives in its original Brazilian packaging, exactly as it leaves the brand — which is why the label and the 400 ml volume are printed in Portuguese. The English details you need are all on this page.
Do you ship internationally?
Yes, MKPBR offers worldwide shipping with reliable tracking and a clear returns policy.
Explore the rest of the range in our Prohall Professional collection.
