Gold Spell Alisei by Fioterapia Progressive Smoothing Hair Treatment – Formaldehyde-Free Brazilian Straightening for Frizz Control & Mirror Shine – 8.45 fl oz (250 ml) or 16.9 fl oz (500 ml)
- Progressively smooths and realigns the hair fibre for a sleeker, more disciplined look
- Helps reduce volume and control frizz while keeping the hair's natural movement
- Conditions the fibre with amino acids and nourishing oils for a softer, silkier feel
- Smooths the cuticle so the hair reflects light with a mirror-like finish
Anyone with wavy, curly, coily, frizz-prone or previously chemically processed hair who wants a formaldehyde-free progressive smoothing service, at home or in the salon. Blonde and colour-treated hair included.
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- Made in Brazil by Gold Spell, using the brand's Fioterapia smoothing technology
- 100% formaldehyde-free: the realignment comes from a blend of acids and amino acids
- Nori Complex and NanoCortiline act on the surface and inside the fibre
- Argan, macadamia and chamomile help protect the tone of blonde and coloured hair
- Effect typically lasts 8 to 12 weeks and evolves with each application
- Two sizes: 8.45 fl oz (250 ml) and 16.9 fl oz (500 ml)
Wash with a deep-cleansing shampoo and dry the hair completely. Divide into five equal sections and apply from roots to ends, keeping the product off the scalp. Leave on for at least 30 minutes, rinse with water only, dry again and flat-iron 5 to 15 passes per strand at 200-230 °C (390-445 °F).
- Two sizes: 250 ml for shorter hair, touch-ups or a first try; 500 ml for long or thick hair and professional use
- Suitable for all hair types, including blonde, coloured and previously chemically treated hair - always run a strand test first
- Patch test 48 hours before the full application; for external use only and away from the eyes
- Not indicated during pregnancy or breastfeeding, and not for use on children (ANVISA Grau 2 hair transformation product)
- Not the same product as Gold Spell Everk Alisei, which uses Korean Yejin Fusion technology and comes only in 500 ml
- The brand does not publish a full INCI list; the product label is the authoritative source
The acid blend does the realigning while NanoCortiline carries amino acids and oils into the fibre, so the hair is conditioned at the same time it is smoothed. Nori Complex and Keratin Amino Acids reinforce the strand, Panthenol keeps it flexible, and babassu, argan and macadamia oils seal the surface for the mirror finish, with chamomile and amaranth extract looking after tone and elasticity.
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Learn moreMeet Gold Spell Alisei by Fioterapia, the formaldehyde-free progressive smoothing treatment that brings Gold Spell's Fioterapia technology from Brazil to your bathroom — or to your salon chair — now in two sizes, 8.45 fl oz (250 ml) and 16.9 fl oz (500 ml).
Instead of harsh straightening chemistry, Alisei works through a carefully built blend of acids and amino acids that gently realigns the hair fibre. It helps reduce volume, control frizz and align the strands, leaving a disciplined, soft finish with mirror-like shine — and hair that still moves.
The formula is enriched with Nori Complex, NanoCortiline, Ama Oil, Panthenol, babassu oil and eleven nourishing oils. Choose the 250 ml bottle to get to know the product or for shorter hair and smaller applications; the 500 ml bottle is the full salon-size format for long, thick hair and repeat services.
Key Benefits
- 100% Formaldehyde-Free: the smoothing comes from a blend of acids and amino acids, not from formaldehyde or its releasers — no harsh vapours, no stinging.
- Frizz Control & Volume Reduction: helps calm swelling and flyaways so hair looks sleeker and behaves from the very first application.
- Progressive Realignment: NanoCortiline and Nori Complex act on the surface and inside the fibre, softening the cuticle for a gradual, natural-looking realignment.
- Mirror-Like Shine: aligned cuticles reflect light evenly, giving the glassy finish Brazilian smoothing treatments are known for.
- Blonde- and Colour-Friendly: argan oil, macadamia oil and chamomile extract help protect the tone and guard against a yellowish cast.
- Strength & Elasticity: Panthenol, Keratin Amino Acids and Amaranth Extract help condition the fibre so it feels stronger and springier — never stiff.
- Results That Build: the effect typically lasts 8 to 12 weeks and evolves with each application, with a soft floral scent throughout.
- Two Sizes, One Formula: 250 ml for a first try, touch-ups and shorter hair; 500 ml for long hair, thick hair and professional use.
Choose Your Size
8.45 fl oz (250 ml)
The get-to-know-it size. Ideal for short to medium hair, for a single application, or for anyone who wants to try Alisei before committing to the salon bottle.
16.9 fl oz (500 ml)
The professional size. Made for long or thick hair, for clients who repeat the service, and for stylists who work with Alisei regularly.
How To Use
- CleanseWash the hair with Gold Spell O Shampoo (or another deep-cleansing shampoo) to lift residue and prepare the cuticle.
- Dry completelyBlow-dry until the hair is 100% dry. Alisei is applied to fully dried hair.
- SectionDivide the hair into five equal sections so the application stays even and controlled.
- ApplyWork from roots to ends, strand by strand, keeping the product off the scalp.
- Let it actLeave on for at least 30 minutes.
- RinseRinse with water only — no shampoo and no conditioner at this stage.
- SealBlow-dry, then flat-iron 5 to 15 passes per strand at 200–230 °C (390–445 °F), adjusting to the condition of the hair.
Ingredients (Highlights)
- Nori Complex: the brand's signature seaweed-inspired blend, used to support the smoothing action and the conditioned feel of the fibre.
- NanoCortiline: a nano-scale complex that carries amino acids and oils into the hair, helping smooth the cuticle and realign the strand.
- Ama Oil: contributes to the soft, silky touch and the manageability of the finished hair.
- Panthenol (Pro-Vitamin B5): attracts and holds moisture, helping the fibre stay flexible after the service.
- Babassu Oil: a Brazilian palm oil that adds emollience and helps the hair shaft feel smooth.
- Argan Oil: nourishes the surface, boosts shine and helps preserve colour intensity.
- Macadamia Oil: deeply conditioning, helps keep frizz down and the finish soft.
- Chamomile Extract: helps protect the tone of blonde and lightened hair against a yellow cast.
- Keratin Amino Acids: help fill and reinforce the fibre so it feels stronger after the treatment.
- Amaranth Extract: a botanical extract used to support elasticity and resilience.
- Blend of Acids: the formaldehyde-free engine behind the progressive realignment.
- 11 Nourishing Oils: a synergistic oil blend that rounds out the nourishment and the shine.
Full Ingredient List (INCI): Please refer to the product label. (Pending verification.)
About Gold Spell
Gold Spell is a Brazilian professional hair care label from the Goold group, developed and produced in São Paulo, Brazil, and sold through the brand's own store. Its Fioterapia line is built around formaldehyde-free smoothing chemistry — the kind of hair alignment Brazil is known for worldwide, reworked so the service is gentler for the stylist and for the client.
Alisei by Fioterapia is that line's progressive smoothing treatment. The acid blend, the Nori Complex and the eleven oils were formulated for Brazilian humidity and Brazilian hair textures — which is exactly why the formula travels so well.
Not the same as Everk Alisei. Gold Spell sells two smoothing treatments with "Alisei" in the name, and they are different products. This one is Alisei by Fioterapia, in the deep pink bottle, built on Nori Complex and NanoCortiline, available in 250 ml and 500 ml. The other is Gold Spell Everk Alisei Progressive Smoothing Treatment, in the light pink bottle, built on Korean Yejin Fusion technology and sold only in 500 ml. Different formulas — choose the one your routine calls for.
Stocking up? The same treatment is available as a 4-Pack Alisei by Fioterapia and an 8-Pack Alisei by Fioterapia. To stretch the smooth finish between applications, pair it with the Gold Spell Liso Ético Smoothing Mask, and browse the whole line in the Gold Spell Co. collection.
FAQ
Does Alisei by Fioterapia contain formaldehyde?
No. Alisei is 100% free of formaldehyde. The smoothing comes from a blend of acids and amino acids that gently aligns the hair fibre. NanoCortiline and Nori Complex, together with Panthenol and babassu oil, act both on the surface and inside the fibre, softening the cuticle and promoting a progressive realignment without breaking the hair's internal bonds.
Can blondes and colour-treated hair use it?
Yes. Alisei is safe for all hair types, blonde hair included. Argan oil, macadamia oil and chamomile extract were added specifically to help protect the colour and keep lightened hair from turning yellowish. As with any transformation service, run a strand test first — especially on hair that has been bleached or previously straightened.
What results should I expect, and how long do they last?
A natural straight finish that keeps its movement, applied without harsh vapours or stinging and with a soft floral scent. The effect typically lasts 8 to 12 weeks and evolves with continued use. Panthenol, Keratin Amino Acids and Amaranth Extract help strengthen the fibre and give back elasticity along the way.
How do I apply it, and do I need a flat iron?
Yes, a flat iron is part of the process. Wash with a deep-cleansing shampoo, dry the hair completely, divide it into five equal sections and apply from roots to ends, keeping the product off the scalp. Leave it on for at least 30 minutes, rinse with water only, dry again, then flat-iron 5 to 15 passes per strand at 200–230 °C (390–445 °F). Work in a well-ventilated space and never skip the strand test.
Can I use it while pregnant or breastfeeding?
No — it is not indicated. Hair transformation products are classified by ANVISA as Grau 2 and should not be used during pregnancy or breastfeeding. If you are unsure, speak with your healthcare professional before booking the service.
