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Richée Soul Blond BTX Toning Mass Replenisher – Thermoactivated Anti‑Frizz Treatment For Blondes, Silver Hair & All Hair Types – 300g / 1kg

Name: Richée Soul Blond BTX Toning Mass Replenisher – Thermoactivated Anti‑Frizz Treatment For Blondes, Silver Hair & All Hair Types – 300g / 1kg
Brand: Richée Professional
SKU: MKPBR2024-2390
Price: 22.16 EUR
Availability: InStock

by Richée Professional

€22,16 - €69,77

€22,16

€22,16 - €69,77

€22,16

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Sizes Options: 300g

300g

1 kg

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Richée Soul Blond BTX Toning Mass Replenisher

The Richée Soul Blond BTX Toning Mass Replenisher is a professional thermoactivated repair treatment formulated to restore strength, softness, shine, and uniform tone to blonde, silver, highlighted, and sensitized hair. Its advanced formula combines D‑Panthenol, Hyaluronic Acid, and violet pigments to replenish lost mass, reduce frizz, hydrate deeply, and instantly neutralize unwanted yellow and brassy tones.

The lightweight creamy texture delivers intense nourishment without weighing the hair down, helping refine strand definition and promoting a smooth, revitalized, and illuminated finish.

Why you’ll love it

Brass neutralization

corrects yellow and orange tones with violet pigments.

Mass replenishment

helps restore structure in damaged or sensitized hair.

Deep hydration

moisturizes and revitalizes without heaviness.

Shine enhancement

boosts luminosity for a radiant blonde finish.

Frizz control

smooths and disciplines strands with thermoactivated action.

Softness & definition

promotes a refined, uniform, touchable texture.

How to use

Step 1After washing, towel‑dry to remove excess water.
Step 2Apply the Soul Blond BTX evenly to damp hair.
Step 3Leave on for up to 15 minutes, monitoring toning as needed.
Step 4Rinse thoroughly.
Step 5Finish as desired (thermoactivated results enhanced with heat).

Product highlights

D‑Panthenol: delivers hydration, softness, elasticity, and improved resilience. Hyaluronic Acid: deeply moisturizes, plumps the fiber, and supports smoothness. Violet Pigments: neutralize unwanted brassiness for a cooler, brighter tone. Amino Acids & Emollients: improve texture, reduce frizz, and enhance manageability. Replenishing Actives: restore mass lost through bleaching, coloring, and heat exposure.

Caution/Usage Warnings: For external use only. Do not ingest. Do not apply on irritated or injured scalp. Avoid contact with eyes; if contact occurs, rinse with plenty of water. If sensitivity occurs, discontinue use and consult a professional. Keep out of reach of children. Store tightly closed, in a cool, dry place away from heat and direct light. For best results, consult a professional hairstylist. Richée Professional is a Brazilian beauty brand inspired by the elegance, refinement, and cosmetic innovation inspired by Parisian beauty care. Guided by this European influence and dedicated to the needs of modern women, Richée has become a trusted name among professional hairdressers, distributors, and salon‑grade cosmetic retailers throughout Brazil.

Product information

Does it work on natural and chemically processed blondes?

Yes — it is effective on natural, colored, bleached, highlighted, and silver hair.

Will it weigh the hair down?

No. The formula is lightweight and leaves a soft, airy finish.

How often can I use it?

Once or twice per week, depending on the level of brassiness and damage.

Do I need heat for activation?

Results improve with heat, but it also works without it.

Will it stain the hair?

No — when used as directed, violet pigments tone evenly without staining.

Disclaimer: For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full Disclaimers & Important Information.