{"product_id":"principia-gh-01-face-gel","title":"Principia GH-01 Hydrating Face Gel with Hyaluronic Acids 1% + Glycerin 5% for Lightweight Hydration \u0026 Fine Line Care, 1.76 oz (50 g)","description":"\u003cstyle\u003e\n  .mkpbr-adeus {\n    --mkpbr-orange: #ff6b4a;\n    --mkpbr-orange-dark: #e85a37;\n    --mkpbr-black: #111111;\n    --mkpbr-muted: #666666;\n    --mkpbr-soft: #faf9f7;\n    --mkpbr-line: #ececec;\n    --mkpbr-white: #ffffff;\n    color: var(--mkpbr-black);\n    font-family: inherit;\n    font-size: 16px;\n    line-height: 1.65;\n  }\n\n  .mkpbr-adeus *,\n  .mkpbr-adeus *::before,\n  .mkpbr-adeus *::after {\n    box-sizing: border-box;\n  }\n\n  .mkpbr-adeus h2,\n  .mkpbr-adeus h3,\n  .mkpbr-adeus p {\n    margin-top: 0;\n  }\n\n  .mkpbr-adeus h2 {\n    margin-bottom: 14px;\n    color: var(--mkpbr-black);\n    font-size: clamp(24px, 4vw, 34px);\n    line-height: 1.2;\n  }\n\n  .mkpbr-adeus h3 {\n    margin-bottom: 8px;\n    color: var(--mkpbr-black);\n    font-size: 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transform: translateY(-50%);\n  }\n\n  .mkpbr-adeus__details details[open] summary::after {\n    content: \"\\2212\";\n  }\n\n  .mkpbr-adeus__details-body {\n    padding: 0 36px 18px 0;\n    color: var(--mkpbr-muted);\n  }\n\n  .mkpbr-adeus__details-body p:last-child {\n    margin-bottom: 0;\n  }\n\n  .mkpbr-adeus__disclaimer {\n    margin-top: 28px;\n    padding: 18px;\n    border: 1px solid var(--mkpbr-line);\n    border-radius: 12px;\n    color: var(--mkpbr-muted);\n    font-size: 13px;\n  }\n\n  @media (max-width: 749px) {\n    .mkpbr-adeus__grid,\n    .mkpbr-adeus__steps {\n      grid-template-columns: 1fr;\n    }\n\n    .mkpbr-adeus__section {\n      padding: 28px 0;\n    }\n  }\n\u003c\/style\u003e\n\u003cdiv class=\"mkpbr-adeus\"\u003e\n\u003csection class=\"mkpbr-adeus__intro\"\u003e\n\u003ch2\u003ePrincipia GH-01\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePrincipia GH-01\u003c\/strong\u003e is a Brazilian dermocosmetics ultra-light hydrating gel designed for daily comfort with a fresh, non-greasy finish. Formulated with 1% hyaluronic acids and 5% glycerin, it helps skin feel intensely hydrated while supporting the appearance of firmness, elasticity, and a healthy-looking glow.\u003cbr\u003e\u003cbr\u003eWith consistent use, it also helps soften the look of fine lines—making it an ideal moisturizer for minimalist routines, humid climates, and anyone who wants hydration without heaviness.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eWhy you’ll love it\u003c\/h2\u003e\n\n\u003cdiv class=\"mkpbr-adeus__grid\"\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eHydration support\u003c\/h3\u003e\n\u003cp\u003eHelps attract and retain moisture for a comfortable, hydrated feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eFirmness + elasticity appearance\u003c\/h3\u003e\n\u003cp\u003eHelps support the look of firmer, more elastic skin over time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eGlow enhancement\u003c\/h3\u003e\n\u003cp\u003eHelps improve the look of radiance for a fresh, healthy-looking finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eFine line appearance care\u003c\/h3\u003e\n\u003cp\u003eHelps soften the look of fine lines as skin feels better hydrated.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eSoftness and smooth feel\u003c\/h3\u003e\n\u003cp\u003eHelps leave skin feeling soft and supple.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eNon-comedogenic profile\u003c\/h3\u003e\n\u003cp\u003eThe brand reports no comedogenic or acnegenic effect in testing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eDermatologically tested (brand-reported)\u003c\/h3\u003e\n\u003cp\u003eThe brand reports irritation and sensitization testing, plus hypoallergenic \/ non-photoirritating evaluation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eOphthalmologically tested (brand-reported)\u003c\/h3\u003e\n\u003cp\u003eThe brand reports ophthalmological acceptability testing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eHow to use\u003c\/h2\u003e\n\n\u003cp\u003eApply twice daily on clean, dry skin. Spread gently over the face, including the eye area, until fully absorbed. Avoid unprotected sun exposure. Avoid direct contact with eyes. If irritation occurs, stop use and seek medical guidance. Keep out of reach of children.\u003cbr\u003e\u003cbr\u003eIn a 30-day perceived efficacy study, participants reported improvements in: fine lines (100%), firmness (100%), elasticity (100%), hydration (100%), and glow (100%).\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eProduct highlights\u003c\/h2\u003e\n\u003cdiv class=\"mkpbr-adeus__tags\"\u003e\n\u003cspan class=\"mkpbr-adeus__tag\"\u003eHyaluronic Acids (1%): Hyaluronic acid occurs naturally in the skin and has a high capacity to attract and retain water—1 gram can hold up to 1 liter of water. Different molecular weights act in different ways: larger molecules may form a surface film, while smaller ones can reach deeper layers, helping build a three-dimensional network that draws water in and holds moisture—supporting hydration and the look of elasticity, firmness, and glow.\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eGlycerin (5%): A highly effective humectant that attracts and retains water to support hydration and comfort. Beyond surface moisturization, glycerin can penetrate the skin barrier and help maintain hydration in deeper layers for longer-lasting softness.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__notice\"\u003e\n\u003cstrong\u003eAllergen warnings \/ cautions:\u003c\/strong\u003e For external use only. Discontinue use if irritation occurs. Avoid direct contact with eyes; rinse thoroughly if contact occurs. Avoid unprotected sun exposure; use broad-spectrum sunscreen daily. Keep out of reach of children. According to the brand, the formula is free from parabens, petrolatum, silicones, sulfates, fragrance, and gluten. Principia is a Brazilian dermocosmetics brand founded in 2020 in São Paulo with a clear mission: democratize high-performance skincare through science-backed formulas, radical ingredient transparency, and fair, accessible positioning. Instead of relying on hype, Principia focuses on what matters most for results-driven routines— active ingredients at disclosed percentages, straightforward formulations, and a minimalist, clinical aesthetic designed for everyday use.\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eProduct information\u003c\/h2\u003e\n\u003cdiv class=\"mkpbr-adeus__details\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs Principia GH-01 suitable for all skin types?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eYes. The brand indicates it is suitable for all skin types and is designed with a lightweight gel texture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I use GH-01 morning and night?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eYes. The brand indicates twice-daily use on clean, dry skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I apply GH-01 around the eyes?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eYes. The brand indicates it can be used in the eye area and reports ophthalmological testing. Apply gently and avoid direct eye contact.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWill GH-01 feel sticky?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eIt is designed to be super lightweight. If you prefer an even lighter feel, apply a smaller amount and layer gradually.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs it cruelty-free?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eThe brand states it does not test on animals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"mkpbr-adeus__disclaimer\"\u003e\n\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full \u003ca href=\"\/en-se\/pages\/disclaimers\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Principia","offers":[{"title":"Default Title","offer_id":52627258409276,"sku":"MKPBR2024-1984","price":223.17,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0090\/2840\/3278\/files\/principia-gh-01-hydrating-face-gel-hyaluronic-acids-1-percent-glycerin-5-percent-1-76-oz-50-g-front-jar-buy-now-at-mkpbr-com-worldwide-shipping_19af2d54-3b72-4f18-a45a-ccc0e8888fa1.png?v=1784532363","url":"https:\/\/mkpbr.com\/en-se\/products\/principia-gh-01-face-gel","provider":"MKPBR - Shine Like a Brazilian","version":"1.0","type":"link"}