{"product_id":"novex-mass-replacement-hair-mask-1kg","title":"Novex Mass Replacement Hair Mask for Hair Volume \u0026 Strength, 35.27 oz (1,000 g)","description":"\u003cstyle\u003e\n  .mkpbr-adeus {\n    --mkpbr-orange: #ff6b4a;\n    --mkpbr-orange-dark: #e85a37;\n    --mkpbr-black: #111111;\n    --mkpbr-muted: #666666;\n    --mkpbr-soft: #faf9f7;\n    --mkpbr-line: #ececec;\n    --mkpbr-white: #ffffff;\n    color: var(--mkpbr-black);\n    font-family: inherit;\n    font-size: 16px;\n    line-height: 1.65;\n  }\n\n  .mkpbr-adeus *,\n  .mkpbr-adeus *::before,\n  .mkpbr-adeus *::after {\n    box-sizing: border-box;\n  }\n\n  .mkpbr-adeus h2,\n  .mkpbr-adeus h3,\n  .mkpbr-adeus p {\n    margin-top: 0;\n  }\n\n  .mkpbr-adeus h2 {\n    margin-bottom: 14px;\n    color: var(--mkpbr-black);\n    font-size: clamp(24px, 4vw, 34px);\n    line-height: 1.2;\n  }\n\n  .mkpbr-adeus h3 {\n    margin-bottom: 8px;\n    color: var(--mkpbr-black);\n    font-size: 18px;\n    line-height: 1.35;\n  }\n\n  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12px;\n    border: 1px solid var(--mkpbr-line);\n    border-radius: 999px;\n    background: var(--mkpbr-soft);\n    font-size: 14px;\n  }\n\n  .mkpbr-adeus__notice {\n    margin-top: 18px;\n    padding: 16px 18px;\n    border-radius: 12px;\n    background: #fff2ee;\n    color: #552217;\n  }\n\n  .mkpbr-adeus__details {\n    border-top: 1px solid var(--mkpbr-line);\n  }\n\n  .mkpbr-adeus__details details {\n    border-bottom: 1px solid var(--mkpbr-line);\n  }\n\n  .mkpbr-adeus__details summary {\n    position: relative;\n    padding: 18px 42px 18px 0;\n    cursor: pointer;\n    color: var(--mkpbr-black);\n    font-weight: 700;\n    list-style: none;\n  }\n\n  .mkpbr-adeus__details summary::-webkit-details-marker {\n    display: none;\n  }\n\n  .mkpbr-adeus__details summary::after {\n    position: absolute;\n    top: 50%;\n    right: 4px;\n    color: var(--mkpbr-orange);\n    content: \"+\";\n    font-size: 24px;\n    font-weight: 500;\n    transform: translateY(-50%);\n  }\n\n  .mkpbr-adeus__details details[open] summary::after {\n    content: \"\\2212\";\n  }\n\n  .mkpbr-adeus__details-body {\n    padding: 0 36px 18px 0;\n    color: var(--mkpbr-muted);\n  }\n\n  .mkpbr-adeus__details-body p:last-child {\n    margin-bottom: 0;\n  }\n\n  .mkpbr-adeus__disclaimer {\n    margin-top: 28px;\n    padding: 18px;\n    border: 1px solid var(--mkpbr-line);\n    border-radius: 12px;\n    color: var(--mkpbr-muted);\n    font-size: 13px;\n  }\n\n  @media (max-width: 749px) {\n    .mkpbr-adeus__grid,\n    .mkpbr-adeus__steps {\n      grid-template-columns: 1fr;\n    }\n\n    .mkpbr-adeus__section {\n      padding: 28px 0;\n    }\n  }\n\u003c\/style\u003e\n\u003cdiv class=\"mkpbr-adeus\"\u003e\n\u003csection class=\"mkpbr-adeus__intro\"\u003e\n\u003ch2\u003eNovex Recharge Mass Replacement Hydration Mask\u003c\/h2\u003e\n\u003cp\u003eBring salon-scale performance into your weekly routine with the \u003cstrong\u003eNovex Recharge Mass Replacement Hydration Mask\u003c\/strong\u003e, now in a 35.27 oz (1,000 g) professional size. Created to support hair that feels thin, weak, or depleted by chemical services and daily stress, this rich mask helps replenish the hair fiber, enhance fullness, and improve the look and feel of strength—starting from the first use.\u003cbr\u003e\u003cbr\u003eThe larger format is ideal for beauty salons, busy households, and international resellers, offering more applications per jar and a smoother replenishment cycle for consistent hair care.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eWhy you’ll love it\u003c\/h2\u003e\n\n\u003cdiv class=\"mkpbr-adeus__grid\"\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eIntensive Mass Replacement\u003c\/h3\u003e\n\u003cp\u003eActively replenishes lost hair mass, boosting density and fullness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eStructural Recovery\u003c\/h3\u003e\n\u003cp\u003eDeeply repairs the hair fiber, restoring integrity and strength from within.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eMaximized Strength\u003c\/h3\u003e\n\u003cp\u003eSignificantly reduces breakage, leaving hair more resilient and robust.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eCapillary Filling Effect\u003c\/h3\u003e\n\u003cp\u003eProvides a profound \"filling\" action, making strands appear thicker and healthier.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eRepairing Action\u003c\/h3\u003e\n\u003cp\u003eTargets damaged areas to mend and protect against future aggressions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eEnhanced Vitality \u0026amp; Shine\u003c\/h3\u003e\n\u003cp\u003eInfuses hair with renewed energy, promoting a vibrant, glossy finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eSilky Softness\u003c\/h3\u003e\n\u003cp\u003eLeaves hair exceptionally soft, smooth, and pleasant to the touch.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eVersatile Use\u003c\/h3\u003e\n\u003cp\u003eSuitable for all hair types, with adaptable application methods for dry or oily hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eProduct highlights\u003c\/h2\u003e\n\u003cdiv class=\"mkpbr-adeus__tags\"\u003e\n\u003cspan class=\"mkpbr-adeus__tag\"\u003eShea Butter (Butyrospermum Parkii Butter): Known for its intense moisturizing and nourishing properties, leaving hair soft and supple.\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eSoybean Oil (Glycine Soja Oil): Rich in essential fatty acids, it helps to strengthen and protect the hair shaft.\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eHydrolyzed Rice Bran Protein: Contributes to improved hair elasticity and volume.\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eHydrolyzed Soy Protein: Fortifies hair structure, reducing damage and enhancing shine.\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eAlgae Extracts (Kappaphycus Alvarezii Extract, Laminaria Saccharina Extract): Provide vital minerals and antioxidants for overall hair health and resilience.\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"mkpbr-adeus__notice\"\u003e\n\u003cstrong\u003eAllergen warnings \/ usage cautions:\u003c\/strong\u003e For external use only. Avoid contact with eyes. In case of contact, rinse thoroughly. Keep out of reach of children. Discontinue use if irritation occurs.\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eProduct information\u003c\/h2\u003e\n\u003cdiv class=\"mkpbr-adeus__details\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat does “Mass Replacement” mean in hair care?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eIt refers to formulas designed to help replenish what hair may lose over time—supporting a fuller, stronger look and feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs the 1kg size the same formula as smaller jars\/sachets?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eYes, it’s the same product concept and performance, offered in a professional size for more applications.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow often should I use it?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eMany routines use it 1–2x per week, adjusting frequency based on hair condition and styling habits.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWill it work for chemically processed hair?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eIt’s commonly chosen for hair affected by coloring, straightening, or heat styling to help restore a healthier feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan salons use this as a backbar mask?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eYes—1kg is ideal for backbar use thanks to yield, consistency, and repeatable results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"mkpbr-adeus__disclaimer\"\u003e\n\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full \u003ca href=\"\/en-lt\/pages\/disclaimers\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Novex","offers":[{"title":"Default Title","offer_id":52612680581436,"sku":"MKPBR2024-1909","price":35.43,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0090\/2840\/3278\/files\/novex-mass-replacement-hair-mask-hair-volume-strength-35.27oz-1000g-buy-now-at-mkpbr.com-worldwide-shipping_59a267f3-561c-44da-81a1-019919ae5067.png?v=1784462269","url":"https:\/\/mkpbr.com\/en-lt\/products\/novex-mass-replacement-hair-mask-1kg","provider":"MKPBR - Shine Like a Brazilian","version":"1.0","type":"link"}