{"product_id":"hidratei-shrp-vegan-protein-cream","title":"Hidratei SHRP Super Concentrated Vegan Protein Cream – Total Reconstruction \u0026 Restoration","description":"\u003cp\u003eUnlock the secret to resilient, vibrant hair with \u003cstrong\u003eHidratei SHRP Super Concentrated Vegan Protein Cream\u003c\/strong\u003e, an advanced leave-in treatment meticulously crafted for fragile and chemically damaged strands. This innovative formula instantly smooths and seals hair cuticles, transforming brittle, weakened hair into a picture of health.\u003c\/p\u003e\n\u003cp\u003eEnriched with a powerful blend of nourishing vegetable oils and vegan protein, SHRP deeply restores and fortifies, imparting remarkable shine and a luxurious texture that speaks of true vitality.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eHair Mass Replacement\u003c\/strong\u003e:\u003c\/span\u003e Replenishes vital hair mass, crucial for restoring strength and integrity to damaged and brittle strands.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eStrengthening \u0026amp; Body\u003c\/strong\u003e:\u003c\/span\u003e Fortifies and visibly thickens hair with potent vegan protein, promoting resilience and a fuller appearance.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eFrizz Reduction \u0026amp; Shine\u003c\/strong\u003e:\u003c\/span\u003e Effectively minimizes frizz while enhancing the hair's natural luster and improving overall texture.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eContinuous Treatment\u003c\/strong\u003e:\u003c\/span\u003e A non-rinse formula that provides ongoing treatment and protection, working actively throughout the day.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eDeep Nourishment\u003c\/strong\u003e:\u003c\/span\u003e Enriched with a luxurious blend of botanical oils, delivering profound conditioning and essential nutrients to the hair.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eInstant Cuticle Sealing\u003c\/strong\u003e:\u003c\/span\u003e Smooths and seals hair cuticles immediately upon application, resulting in a sleek, healthy, and polished look.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eEnvironmental Protection\u003c\/strong\u003e:\u003c\/span\u003e Helps shield hair from daily environmental aggressors and potential damage from styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients Highlights\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eArgan Oil\u003c\/strong\u003e:\u003c\/span\u003e Known for its rich moisturizing and nourishing properties, it helps to improve hair elasticity and shine.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eCoconut Oil\u003c\/strong\u003e:\u003c\/span\u003e Deeply penetrates to hydrate and strengthen hair, reducing protein loss and adding luster.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eSunflower Seed Oil\u003c\/strong\u003e:\u003c\/span\u003e A light oil rich in Vitamin E, providing antioxidant protection and conditioning.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eAvocado Oil\u003c\/strong\u003e:\u003c\/span\u003e Packed with vitamins and fatty acids, it deeply moisturizes, strengthens, and promotes healthy hair growth.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eLinseed Oil\u003c\/strong\u003e:\u003c\/span\u003e Rich in Omega-3 fatty acids, it helps to smooth hair, reduce frizz, and enhance shine.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eMacadamia Ternifolia Seed Oil\u003c\/strong\u003e:\u003c\/span\u003e Excellent for nourishing and detangling, it helps to improve hair's manageability and softness.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eOlive Fruit Oil\u003c\/strong\u003e:\u003c\/span\u003e Conditions and protects hair, adding softness and a healthy sheen.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eHydrolyzed Wheat Protein\u003c\/strong\u003e:\u003c\/span\u003e A vegan protein that helps to strengthen hair, reduce breakage, and improve elasticity.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003ePanthenol (Vitamin B5)\u003c\/strong\u003e:\u003c\/span\u003e Deeply hydrates and conditions, improving hair's texture, flexibility, and shine.\u003c\/li\u003e\n\u003cli class=\"py-0\"\u003e\n\u003cspan class=\"font-semibold\"\u003e\u003cstrong\u003eRosmarinus Officinalis Extract (Rosemary Extract)\u003c\/strong\u003e:\u003c\/span\u003e Known for its invigorating properties, it supports scalp health and hair vitality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"font-semibold\"\u003eAllergen Warnings \/ Usage Cautions:\u003c\/span\u003e FOR EXTERNAL USE ONLY\u003c\/strong\u003e. Avoid contact with eyes. If contact occurs, rinse thoroughly with water. Do not apply to irritated or broken skin. In case of irritation, discontinue use and seek medical advice. Keep packaging closed, protected from light and heat, and out of reach of children and pets.\u003c\/p\u003e\n\u003cp\u003eDiscover \u003cstrong\u003eHidratei\u003c\/strong\u003e, the acclaimed Brazilian \u003cstrong\u003ehair \u003c\/strong\u003ecosmetics brand dedicated to transforming your hair care routine with unparalleled hydration and natural efficacy. Born from the innovative vision of Grupo Ei, Beleza?, Hidratei embodies a philosophy where beautiful hair is deeply hydrated hair, bringing a \u003cstrong\u003eprofessional \"salon touch\"\u003c\/strong\u003e directly to your home.\u003c\/p\u003e\n\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"font-semibold\"\u003eWhat is Hidratei SHRP Super Concentrated Vegan Protein Cream used for?\u003c\/span\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIt's a leave-in treatment specifically designed for fragile and chemically damaged hair, providing total reconstruction, mass replacement, and strengthening with vegan protein.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"font-semibold\"\u003eHow do I apply Hidratei SHRP?\u003c\/span\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply a small amount to your hands and distribute it through dry or damp hair, from mid-lengths to ends. It's a leave-in product, so no rinsing is required.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"font-semibold\"\u003eCan Hidratei SHRP be used on all hair types?\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhile specifically formulated for fragile and chemically damaged hair, its nourishing and strengthening benefits can be advantageous for anyone seeking improved hair health and resilience.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"font-semibold\"\u003eWhat makes Hidratei SHRP a \"vegan protein\" cream? \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"font-semibold\"\u003eThis cream utilizes plant-derived proteins, such as Hydrolyzed Wheat Protein, to strengthen and rebuild hair without using any animal-derived ingredients, aligning with vegan principles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"font-semibold\"\u003eDoes this product offer heat protection?\u003c\/span\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhile primarily a reconstructive treatment, the blend of nourishing oils helps to create a protective barrier. For intensive heat styling, it's recommended to pair it with a dedicated thermal protectant.\u003c\/p\u003e\n\u003cp\u003eDiscover more innovative solutions for your hair care journey and explore the full range of Hidratei products in our \u003ca href=\"https:\/\/mkpbr.com\/collections\/hidratei\" rel=\"noopener noreferrer\" class=\"text-ds-text-chat-link hover:text-ds-text-chat-link-hover break-all hover:underline\" target=\"_blank\"\u003eHidratei Collection\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch3\u003eElevate your hair care with Hidratei.\u003c\/h3\u003e\n\u003cdiv style=\"margin-top: 18px; background: #F6F7FB; border: 1px solid #E7E9F3; border-radius: 14px; padding: 12px; color: rgba(20,32,62,.74); font-size: 12.5px; line-height: 1.6; max-width: 100%; box-sizing: border-box; overflow: hidden;\"\u003e\n\u003cstrong style=\"color: #14203e;\"\u003eDisclaimer:\u003c\/strong\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full \u003ca href=\"\/en-ie\/pages\/disclaimers\" style=\"color: rgba(20,32,62,.74); text-decoration: underline;\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/div\u003e","brand":"Hidratei","offers":[{"title":"50g","offer_id":52588754141500,"sku":"MKPBR2024-1851","price":64.67,"currency_code":"EUR","in_stock":true},{"title":"65g (Limited Edition)","offer_id":52588754174268,"sku":"MKPBR2024-1852","price":64.67,"currency_code":"EUR","in_stock":true},{"title":"10g (Travel Size)","offer_id":52588754207036,"sku":"MKPBR2024-1853","price":27.87,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0090\/2840\/3278\/files\/hidratei-shrp-vegan-protein-cream-reconstruction-50g-buy-now-at-mkpbr-com-worldwide-shipping_5487e3f3-2a70-4433-9f65-526c7822fd1b.png?v=1784433031","url":"https:\/\/mkpbr.com\/en-ie\/products\/hidratei-shrp-vegan-protein-cream","provider":"MKPBR - Shine Like a Brazilian","version":"1.0","type":"link"}