{"product_id":"versatium-progressive-smoothing-cream-1l","title":"Versatium Organic Progressive Smoothing Cream, Formaldehyde-Free Salon Size for Frizz Control \u0026 Gloss 33.81 oz (1 L)","description":"\u003cstyle\u003e\n  .mkpbr-adeus {\n    --mkpbr-orange: #ff6b4a;\n    --mkpbr-orange-dark: #e85a37;\n    --mkpbr-black: #111111;\n    --mkpbr-muted: #666666;\n    --mkpbr-soft: #faf9f7;\n    --mkpbr-line: #ececec;\n    --mkpbr-white: #ffffff;\n    color: var(--mkpbr-black);\n    font-family: inherit;\n    font-size: 16px;\n    line-height: 1.65;\n  }\n\n  .mkpbr-adeus *,\n  .mkpbr-adeus *::before,\n  .mkpbr-adeus *::after {\n    box-sizing: border-box;\n  }\n\n  .mkpbr-adeus h2,\n  .mkpbr-adeus h3,\n  .mkpbr-adeus p {\n    margin-top: 0;\n  }\n\n  .mkpbr-adeus h2 {\n    margin-bottom: 14px;\n    color: var(--mkpbr-black);\n    font-size: clamp(24px, 4vw, 34px);\n    line-height: 1.2;\n  }\n\n  .mkpbr-adeus h3 {\n    margin-bottom: 8px;\n    color: var(--mkpbr-black);\n    font-size: 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0;\n    color: var(--mkpbr-muted);\n  }\n\n  .mkpbr-adeus__steps {\n    display: grid;\n    grid-template-columns: repeat(3, minmax(0, 1fr));\n    gap: 14px;\n    margin: 0;\n    padding: 0;\n    list-style: none;\n    counter-reset: adeus-step;\n  }\n\n  .mkpbr-adeus__steps li {\n    position: relative;\n    padding: 54px 18px 18px;\n    border-radius: 14px;\n    background: var(--mkpbr-soft);\n    counter-increment: adeus-step;\n  }\n\n  .mkpbr-adeus__steps li::before {\n    position: absolute;\n    top: 16px;\n    left: 18px;\n    display: grid;\n    width: 28px;\n    height: 28px;\n    place-items: center;\n    border-radius: 50%;\n    background: var(--mkpbr-orange);\n    color: var(--mkpbr-white);\n    content: counter(adeus-step);\n    font-size: 14px;\n    font-weight: 700;\n  }\n\n  .mkpbr-adeus__steps strong {\n    display: block;\n    margin-bottom: 5px;\n  }\n\n  .mkpbr-adeus__tags {\n    display: flex;\n    flex-wrap: wrap;\n    gap: 9px;\n    margin: 16px 0;\n  }\n\n  .mkpbr-adeus__tag {\n    padding: 7px 12px;\n    border: 1px solid var(--mkpbr-line);\n    border-radius: 999px;\n    background: var(--mkpbr-soft);\n    font-size: 14px;\n  }\n\n  .mkpbr-adeus__notice {\n    margin-top: 18px;\n    padding: 16px 18px;\n    border-radius: 12px;\n    background: #fff2ee;\n    color: #552217;\n  }\n\n  .mkpbr-adeus__details {\n    border-top: 1px solid var(--mkpbr-line);\n  }\n\n  .mkpbr-adeus__details details {\n    border-bottom: 1px solid var(--mkpbr-line);\n  }\n\n  .mkpbr-adeus__details summary {\n    position: relative;\n    padding: 18px 42px 18px 0;\n    cursor: pointer;\n    color: var(--mkpbr-black);\n    font-weight: 700;\n    list-style: none;\n  }\n\n  .mkpbr-adeus__details summary::-webkit-details-marker {\n    display: none;\n  }\n\n  .mkpbr-adeus__details summary::after {\n    position: absolute;\n    top: 50%;\n    right: 4px;\n    color: var(--mkpbr-orange);\n    content: \"+\";\n    font-size: 24px;\n    font-weight: 500;\n    transform: translateY(-50%);\n  }\n\n  .mkpbr-adeus__details details[open] summary::after {\n    content: \"\\2212\";\n  }\n\n  .mkpbr-adeus__details-body {\n    padding: 0 36px 18px 0;\n    color: var(--mkpbr-muted);\n  }\n\n  .mkpbr-adeus__details-body p:last-child {\n    margin-bottom: 0;\n  }\n\n  .mkpbr-adeus__disclaimer {\n    margin-top: 28px;\n    padding: 18px;\n    border: 1px solid var(--mkpbr-line);\n    border-radius: 12px;\n    color: var(--mkpbr-muted);\n    font-size: 13px;\n  }\n\n  @media (max-width: 749px) {\n    .mkpbr-adeus__grid,\n    .mkpbr-adeus__steps {\n      grid-template-columns: 1fr;\n    }\n\n    .mkpbr-adeus__section {\n      padding: 28px 0;\n    }\n  }\n\u003c\/style\u003e\n\u003cdiv class=\"mkpbr-adeus\"\u003e\n\u003csection class=\"mkpbr-adeus__intro\"\u003e\n\u003ch2\u003eVersatium Organic Progressive\u003c\/h2\u003e\n\u003cp\u003eBuilt for high-volume routines, the 1 L salon backbar size of \u003cstrong\u003eVersatium Organic Progressive\u003c\/strong\u003e supports consistent professional smoothing services with a formaldehyde-free formula. It is designed for thermal alignment techniques that help reduce frizz, control volume, and enhance shine—making it a strategic format for salons and resellers who value performance consistency across multiple appointments.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eWhy you’ll love it\u003c\/h2\u003e\n\n\u003cdiv class=\"mkpbr-adeus__grid\"\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eSalon backbar size\u003c\/h3\u003e\n\u003cp\u003eIdeal for repeated services, training, and high-demand schedules.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eFormaldehyde-free smoothing system\u003c\/h3\u003e\n\u003cp\u003eDesigned for professional use without formaldehyde in the formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eAnti-frizz discipline\u003c\/h3\u003e\n\u003cp\u003eHelps maintain a sleek finish and reduce the look of flyaways with proper heat alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eShine-focused finish\u003c\/h3\u003e\n\u003cp\u003eHelps deliver a glossy, mirror-like appearance without a heavy feel when applied correctly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eTone-conscious violet pigment\u003c\/h3\u003e\n\u003cp\u003eViolet 43 supports tone appearance, especially on highlighted hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__card\"\u003e\n\u003ch3\u003eRoutine-dependent wear\u003c\/h3\u003e\n\u003cp\u003eMay last around 3–4 months depending on regrowth and maintenance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eProduct highlights\u003c\/h2\u003e\n\u003cdiv class=\"mkpbr-adeus__tags\"\u003e\n\u003cspan class=\"mkpbr-adeus__tag\"\u003eOrganic citric acid blends (acid base)\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eAmino acid blend\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eBiotin\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eCoconut oil\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eMacadamia oil\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eConditioning silicones and smoothing polymers\u003c\/span\u003e \u003cspan class=\"mkpbr-adeus__tag\"\u003eViolet pigment (Violet 43)\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mkpbr-adeus__notice\"\u003e\n\u003cstrong\u003eAllergen warnings \/ cautions:\u003c\/strong\u003e External use only. Avoid eye contact. Strand test required for fragile, bleached, or highly processed hair. Keep out of reach of children. Store in a cool, ventilated area. Use appropriate heat tools and temperatures to reduce breakage risk. Versatium is a Brazilian haircare brand focused on professional smoothing results without formaldehyde, created for stylists and clients who want straighter, more aligned hair with a polished finish. Known for its organic , comfort-first approach to thermal alignment, Versatium has built a strong reputation for delivering a sleek look while prioritizing a more pleasant application experience than traditional straightening systems.\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eProduct information\u003c\/h2\u003e\n\u003cdiv class=\"mkpbr-adeus__details\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat makes the 1 L size different from the 300 ml?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eThe formula purpose is the same; the 1 L size is designed for salon backbar use and higher service volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan this be used on curly and coily hair?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eWith correct technique and heat alignment, it may support straighter alignment and reduced frizz across many hair textures.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eDoes it have strong odor or smoke during application?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eIt is described as having no strong odor and not producing heavy smoke during the service when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWill it yellow blonde hair or fade color?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eIt is positioned to be tone-conscious and color-compatible; the violet pigment may help reduce unwanted warmth. Always strand test.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow many applications can I get from 1 L?\u003c\/summary\u003e\n\u003cdiv class=\"mkpbr-adeus__details-body\"\u003e\n\u003cp\u003eYield varies by hair length and density, but it is described as offering excellent yield for professional routines.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"mkpbr-adeus__disclaimer\"\u003e\n\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full \u003ca href=\"\/en-bg\/pages\/disclaimers\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Versatium","offers":[{"title":"Default Title","offer_id":52802085585212,"sku":"MKPBR2024-2331","price":107.98,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0090\/2840\/3278\/files\/versatium-organic-progressive-smoothing-cream-33-81-oz-1l-salon-backbar-buy-now-at-mkpbr-com-worldwide-shipping_30e20ef1-5085-4c77-ad04-97014ba3068b.png?v=1784517963","url":"https:\/\/mkpbr.com\/en-bg\/products\/versatium-progressive-smoothing-cream-1l","provider":"MKPBR - Shine Like a Brazilian","version":"1.0","type":"link"}