{"product_id":"boticario-match-prolonged-straight-shampoo","title":"Boticário Match Liso Prolongado Straight Hair Shampoo – Keraliss Complex \u0026 Panthenol for Aligned, Frizz-Free Hair – 10.14 fl oz (300 ml)","description":"\u003cp\u003e\u003cstrong\u003eBoticário Match Liso Prolongado Straight Hair Shampoo – 10.14 fl oz (300 ml)\u003c\/strong\u003e is a Brazilian cleansing shampoo created for naturally straight and chemically straightened hair. It washes away impurities without drying the lengths, helping the roots stay loose and the strands stay aligned for longer between washes.\u003c\/p\u003e\u003cp\u003eMade in Brazil by O Boticário, the country's largest beauty franchise, the formula pairs \u003cstrong\u003eKeraliss\u003c\/strong\u003e, a biotechnological protein complex, with \u003cstrong\u003e100% pure Panthenol\u003c\/strong\u003e. Together they help strengthen, hydrate and align the hair fiber, supporting a smooth, disciplined finish without weighing hair down.\u003c\/p\u003e\u003cp\u003eThe brand states that hair stays straighter for up to 3 days, with strands 53% more aligned and 100% shinier, plus an anti-knot action and no split ends. Vegan formula, presented in a refillable bottle — authentic Brazilian hair care, sourced in Brazil.\u003c\/p\u003e\u003ch3\u003eKey Features:\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eProlonged straight effect:\u003c\/strong\u003e helps keep straight hair looking straighter for up to 3 days, according to the brand.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeraliss protein complex:\u003c\/strong\u003e a biotechnological active that helps strengthen, hydrate and align the hair fiber.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% pure Panthenol:\u003c\/strong\u003e helps retain moisture and supports softness and shine along the lengths.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-frizz and humidity shield:\u003c\/strong\u003e helps protect against humidity and helps reduce the appearance of frizz.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-knot, smooth finish:\u003c\/strong\u003e helps reduce tangles and the appearance of split ends for easier detangling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanses without drying:\u003c\/strong\u003e removes impurities and buildup while helping keep roots loose for longer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and refillable:\u003c\/strong\u003e vegan formula in a refillable bottle, from O Boticário in Brazil.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow To Use\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eWet your hair thoroughly with warm water.\u003c\/li\u003e\n\u003cli\u003eApply the shampoo to wet hair, massaging gently from roots to lengths.\u003c\/li\u003e\n\u003cli\u003eRinse well until the water runs clear.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003eExpert Tip: On humid days, finish your rinse with cooler water and let hair air-dry until damp before blow-drying straight — it helps the smooth, aligned finish last longer between washes.\u003c\/p\u003e\u003ch3\u003eIngredients (Highlights)\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeraliss (biotechnological protein complex):\u003c\/strong\u003e helps strengthen, hydrate and align the hair fiber for a smoother, more disciplined look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePanthenol (100% pure):\u003c\/strong\u003e provitamin B5 that helps hair hold on to moisture and supports softness and shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolyzed Soy Protein:\u003c\/strong\u003e small plant-derived protein fragments that help reinforce the look and feel of the hair fiber.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorphyra Umbilicalis Extract:\u003c\/strong\u003e a red algae extract that helps condition and supports a soft, healthy-looking surface.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGlycerin:\u003c\/strong\u003e a classic humectant that helps draw and hold moisture in the hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTocopherol (Vitamin E):\u003c\/strong\u003e helps protect the formula and supports a conditioned feel.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFull ingredient list (INCI):\u003c\/strong\u003e Aqua\/Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Parfum, Potassium Chloride, Dimethiconol, Coco-Glucoside, Glyceryl Oleate, Phenoxyethanol, Sodium Benzoate, Glycol Distearate, Lactic Acid, Guar Hydroxypropyltrimonium Chloride, Laureth-4, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Sodium Gluconate, Panthenol, Sodium Hydroxide, Citric Acid, TEA-Dodecylbenzenesulfonate, Glycerin, Benzoic Acid, Benzyl Alcohol, Porphyra Umbilicalis Extract, Caesalpinia Spinosa Gum, Tocopherol, Gluconolactone, Hydrolyzed Soy Protein, Hydrogenated Palm Glycerides Citrate, Phenylethyl Alcohol, Potassium Sorbate, Caprylyl Glycol, Polysorbate 20, Iodopropynyl Butylcarbamate, Calcium Gluconate, Benzyl Salicylate, Coumarin, Hexyl Cinnamal, Hydroxycitronellal, Linalool, Hexamethylindanopyran, Linalyl Acetate, Vanillin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAllergen alert: this formula contains Hydrolyzed Soy Protein (soy-derived). If you have a soy allergy or sensitivity, avoid use or consult a healthcare professional before using this product.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWarnings: External use only. Cosmetic product. For adult use — do not use on children. Avoid contact with the eyes. Do not apply to an irritated or broken scalp. Discontinue use if sensitization occurs. Keep out of reach of children.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eO Boticário\u003c\/strong\u003e was founded in 1977 as a small compounding pharmacy in Curitiba, Paraná, and grew into the largest beauty franchise in Brazil, with thousands of stores across the country and a presence in international markets. The brand is known for translating Brazilian nature and biotechnology research into everyday fragrance, skincare and hair care, and it is certified cruelty-free — no animal testing. Every O Boticário product we carry is sourced in Brazil, so you get the same formula Brazilians pick up at home.\u003c\/p\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eIs this shampoo suitable for chemically straightened or keratin-treated hair?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eYes. It is recommended for naturally straight hair and for hair that has been chemically straightened, helping keep the strands aligned between washes.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs the formula vegan and cruelty-free?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eYes. The formula is vegan, and O Boticário is a certified cruelty-free brand.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it make my hair permanently straight?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eNo. This is a cosmetic shampoo, not a straightening treatment. It helps hair look straighter, smoother and more aligned for up to 3 days, according to the brand, and the effect washes out.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes the packaging come in Portuguese?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eYes. This is the authentic Brazilian version, so the bottle is labeled in Portuguese. The full English ingredient list and directions are provided on this page.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDo you ship this shampoo internationally?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eYes. MKPBR ships Brazilian beauty worldwide, with tracking provided once your order leaves our warehouse.\u003c\/p\u003e\u003cp\u003eDiscover more Brazilian beauty favorites at \u003ca href=\"https:\/\/mkpbr.com\/collections\/o-boticario\" target=\"_blank\" rel=\"noopener\"\u003eO Boticário Collection\u003c\/a\u003e.\u003c\/p\u003e\u003ch3\u003eStraight, aligned and frizz-free — the Brazilian way.\u003c\/h3\u003e\u003cdiv style=\"margin-top: 18px; background: #F6F7FB; border: 1px solid #E7E9F3; border-radius: 14px; padding: 12px; color: rgba(20,32,62,.74); font-size: 12.5px; line-height: 1.6; max-width: 100%; box-sizing: border-box; overflow: hidden;\"\u003e\n\u003cstrong style=\"color: #14203e;\"\u003eDisclaimer:\u003c\/strong\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full \u003ca href=\"\/en-au\/pages\/disclaimers\" style=\"color: rgba(20,32,62,.74); text-decoration: underline;\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/div\u003e","brand":"O Boticário","offers":[{"title":"Default Title","offer_id":53948573253948,"sku":"MKPBR2024-4115","price":58.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0090\/2840\/3278\/files\/boticario-match-liso-prolongado-shampoo-front-of-300ml-bottle-buy-now-at-mkpbr-com-worldwide-shipping.jpg?v=1785428770","url":"https:\/\/mkpbr.com\/en-au\/products\/boticario-match-prolonged-straight-shampoo","provider":"MKPBR - Shine Like a Brazilian","version":"1.0","type":"link"}