{"product_id":"prohall-selve-power-shampoo","title":"Prohall Selve Power Shampoo for Fine Hair – Thickening Cleanse with Biotin, Panthenol and Hydrolyzed Collagen – 13.52 fl oz (400 ml)","description":"\u003cstyle\u003e\n  .mkpbr-adeus {\n    --mkpbr-orange: #ff6b4a;\n    --mkpbr-orange-dark: #e85a37;\n    --mkpbr-black: #111111;\n    --mkpbr-muted: #666666;\n    --mkpbr-soft: #faf9f7;\n    --mkpbr-line: #ececec;\n    --mkpbr-white: #ffffff;\n    color: var(--mkpbr-black);\n    font-family: inherit;\n    font-size: 16px;\n    line-height: 1.65;\n  }\n\n  .mkpbr-adeus *,\n  .mkpbr-adeus *::before,\n  .mkpbr-adeus *::after {\n    box-sizing: border-box;\n  }\n\n  .mkpbr-adeus h2,\n  .mkpbr-adeus h3,\n  .mkpbr-adeus p {\n    margin-top: 0;\n  }\n\n  .mkpbr-adeus h2 {\n    margin-bottom: 14px;\n    color: var(--mkpbr-black);\n    font-size: clamp(24px, 4vw, 34px);\n    line-height: 1.2;\n  }\n\n  .mkpbr-adeus h3 {\n    margin-bottom: 8px;\n    color: var(--mkpbr-black);\n    font-size: 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var(--mkpbr-line);border-radius:14px;background:var(--mkpbr-white)}\n.mkpbr-adeus__content-list\u003eli p:last-child{margin-bottom:0}\n.mkpbr-adeus__plain{color:var(--mkpbr-muted)}\n.mkpbr-adeus__plain p:last-child{margin-bottom:0}\n.mkpbr-adeus__section table{width:100%;border-collapse:collapse}\n.mkpbr-adeus__section th,.mkpbr-adeus__section td{padding:10px;border:1px solid var(--mkpbr-line);text-align:left}\n.mkpbr-adeus__section blockquote{margin:18px 0;padding:16px 18px;border-left:4px solid var(--mkpbr-orange);border-radius:0 12px 12px 0;background:var(--mkpbr-soft)}\n@media(max-width:749px){.mkpbr-adeus__content-list{grid-template-columns:1fr}}\n\u003c\/style\u003e\n\u003cdiv class=\"mkpbr-adeus\"\u003e\n\u003csection class=\"mkpbr-adeus__intro\"\u003e\n\u003cp\u003eMeet the \u003cstrong\u003eProhall Selve Power Shampoo\u003c\/strong\u003e, the cleansing step of the Prohall Professional \u003cstrong\u003eSelve Power\u003c\/strong\u003e line — \u003cstrong\u003e13.52 fl oz (400 ml)\u003c\/strong\u003e of a light, low-residue wash made for fine, soft hair that goes flat within hours of styling.\u003c\/p\u003e\n\u003cp\u003eIts formula brings together \u003cstrong\u003ebiotin\u003c\/strong\u003e, \u003cstrong\u003ehydrolyzed collagen\u003c\/strong\u003e and \u003cstrong\u003epanthenol\u003c\/strong\u003e in a mild cleansing base, so the scalp gets a real clean while the lengths are left feeling denser and springier instead of squeaky and stripped. It lathers quickly, rinses out completely and leaves no waxy film behind — the whole idea of Selve Power is body you can feel, not weight you have to fight.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhere it sits in the line.\u003c\/strong\u003e Selve Power is built as a two-step wash: this shampoo opens the routine and the matching Selve Power conditioner closes it. Use the shampoo on its own if all you want is the cleanse, or run the pair together for the fuller-looking finish the line was designed around.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eKey Features:\u003c\/h2\u003e\n\u003cul class=\"mkpbr-adeus__content-list\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle cleanse\u003c\/strong\u003e: A mild lather that lifts oil, sweat and product build-up without leaving the lengths feeling parched.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFuller-looking body\u003c\/strong\u003e: Helps support the look of thicker, denser strands from root to tip.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo heavy residue\u003c\/strong\u003e: Adds the appearance of density without the coated, weighed-down feel that fine hair hates.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComfortable scalp\u003c\/strong\u003e: Rinses away clean and leaves the scalp feeling fresh and balanced between washes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBetter root lift\u003c\/strong\u003e: With the build-up gone, fine hair looks less flat at the crown and holds a blow-dry longer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRoutine opener\u003c\/strong\u003e: Preps the hair so the conditioner, mask or leave-in that follows spreads evenly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalon-size bottle\u003c\/strong\u003e: 13.52 fl oz (400 ml) of shampoo — the everyday format of the Selve Power line.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eHow To Use\u003c\/h2\u003e\n\u003col class=\"mkpbr-adeus__steps\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet\u003c\/strong\u003e: Soak your hair thoroughly with warm water, from the roots all the way to the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLather\u003c\/strong\u003e: Apply a coin-sized amount and massage gently into the scalp with your fingertips until it foams.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse\u003c\/strong\u003e: Rinse completely, repeat if needed, then follow with the Selve Power conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eExpert Tip\u003c\/strong\u003e: Two short washes usually give fine hair more lift than one long one — the first pass loosens the build-up and the second does the actual cleaning. Finish with a cool rinse so the surface of the strand looks glossier once dry.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eIngredients (Highlights)\u003c\/h2\u003e\n\u003cul class=\"mkpbr-adeus__content-list\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eBiotin\u003c\/strong\u003e: A vitamin familiar from hair-care labels, used here as a conditioning additive to help support the look of fuller, thicker strands.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolyzed Collagen\u003c\/strong\u003e: A small-molecule protein widely used in hair care to help hair feel more elastic and look better conditioned.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePanthenol\u003c\/strong\u003e: Provitamin B5, a classic hair-care humectant that helps hair look and feel more hydrated wash after wash.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFull Ingredient List (INCI):\u003c\/strong\u003e Please refer to the product label. (Pending verification.)\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eAbout Prohall Professional\u003c\/h2\u003e\n\u003cp\u003eWelcome to the world of \u003cstrong\u003eProhall Professional\u003c\/strong\u003e, a Brazilian professional hair care house whose catalogue runs from smoothing and repair systems to everyday wash-and-care families like \u003cstrong\u003eSelve Power\u003c\/strong\u003e, where this shampoo sits alongside its matching conditioner.\u003c\/p\u003e\n\u003cp\u003eProhall products are developed and manufactured in \u003cstrong\u003eBrazil\u003c\/strong\u003e, where the basin wash at the start of a salon appointment is the opening act of the service rather than an afterthought — which is exactly why Brazilian shampoos lean so hard on proteins, provitamins and a lather mild enough to use several times a week. Humidity, sun and frequent chemical services are simply part of the brief there.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIs this shampoo only for fine hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIt is formulated with fine, soft or limp-looking hair in mind, but anyone who prefers a light wash that does not coat the strand can use it. Very dry or coarse hair will simply want a richer conditioner afterwards.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often can I use it?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs often as you wash your hair. The lather is mild enough for several washes a week, including daily use if that suits your scalp.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I use it on coloured or chemically serviced hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. It is a rinse-out cosmetic shampoo and is commonly used after colouring, bleaching or smoothing services as part of a maintenance routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDo you ship internationally?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, MKPBR offers worldwide shipping with reliable tracking and a clear returns policy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWill the bottle be labelled in Portuguese?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. This is the authentic Brazilian retail bottle in its original packaging, so the label and the ingredient panel are printed in Portuguese and the volume is stated as 400 ml. That original labelling is your best confirmation that the product is genuine.\u003c\/p\u003e\n\u003cp\u003eExplore more Brazilian hair care in our \u003ca href=\"https:\/\/mkpbr.com\/collections\/prohall-professional\"\u003eProhall Professional collection\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"mkpbr-adeus__section\"\u003e\n\u003ch2 class=\"mkpbr-adeus__section-title\"\u003eBody that starts at the basin — the Selve Power wash.\u003c\/h2\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin-top: 18px; background: #F6F7FB; border: 1px solid #E7E9F3; border-radius: 14px; padding: 12px; color: rgba(20,32,62,.74); font-size: 12.5px; line-height: 1.6; max-width: 100%; box-sizing: border-box; overflow: hidden;\"\u003e\n\u003cstrong style=\"color: #14203e;\"\u003eDisclaimer:\u003c\/strong\u003e For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full \u003ca href=\"\/ar-sa\/pages\/disclaimers\" style=\"color: rgba(20,32,62,.74); text-decoration: underline;\"\u003eDisclaimers \u0026amp; Important Information\u003c\/a\u003e.\u003c\/div\u003e","brand":"Prohall Professional","offers":[{"title":"Default Title","offer_id":54388377059644,"sku":"MKPBR2024-5447","price":115.0,"currency_code":"SAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0090\/2840\/3278\/files\/prohall-selve-power-shampoo-400ml-bottle-front-buy-now-at-mkpbr-com-worldwide-shipping.jpg?v=1789330686","url":"https:\/\/mkpbr.com\/ar-sa\/products\/prohall-selve-power-shampoo","provider":"MKPBR - Shine Like a Brazilian","version":"1.0","type":"link"}